{"id":14395,"date":"2022-08-04T13:29:22","date_gmt":"2022-08-04T11:29:22","guid":{"rendered":"https:\/\/varify.io\/?page_id=14395"},"modified":"2025-11-17T16:41:10","modified_gmt":"2025-11-17T15:41:10","slug":"aesthetic-design-heuristic-2","status":"publish","type":"page","link":"https:\/\/varify.io\/pt\/psychology-trigger\/aesthetic-design-heuristic-2\/","title":{"rendered":"Heur\u00edstica de design est\u00e9tico"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"14395\" class=\"elementor elementor-14395\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-1f6f43b5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1f6f43b5\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-73441fab\" data-id=\"73441fab\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-79ddee3d elementor-widget elementor-widget-heading\" data-id=\"79ddee3d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Heur\u00edstica de design est\u00e9tico<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-195167f9 elementor-widget elementor-widget-text-editor\" data-id=\"195167f9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Um design est\u00e9tico aumenta a confian\u00e7a na marca.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4dc54da4 elementor-widget elementor-widget-text-editor\" data-id=\"4dc54da4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Um design claro e esteticamente agrad\u00e1vel tem um efeito de alta qualidade. Ele aumenta a confian\u00e7a em um produto, permitindo que ele se destaque da multid\u00e3o.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-51a831 elementor-widget elementor-widget-eael-creative-button\" data-id=\"51a831\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"trigger-label\" data-widget_type=\"eael-creative-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"eael-creative-button-wrapper\">\n\n            <a class=\"eael-creative-button eael-creative-button--default eael-cb-icon-position-\" data-text=\"Go!\">\n            \t    \n                <div class=\"creative-button-inner\">\n\n                    \n                    <span class=\"cretive-button-text\">Aumentar o valor<\/span>\n\n                                    <\/div>\n\t                        <\/a>\n        <\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-6ab10f15\" data-id=\"6ab10f15\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-76553c0d elementor-widget elementor-widget-image\" data-id=\"76553c0d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"940\" height=\"748\" src=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/01\/AESTHETIC-DESIGN-55E913FB-6250-4979-A9AC-A3261AD9D666-min-1-min.png\" class=\"attachment-full size-full wp-image-17157\" alt=\"\" srcset=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/01\/AESTHETIC-DESIGN-55E913FB-6250-4979-A9AC-A3261AD9D666-min-1-min.png 940w, https:\/\/varify.io\/wp-content\/uploads\/2023\/01\/AESTHETIC-DESIGN-55E913FB-6250-4979-A9AC-A3261AD9D666-min-1-min-300x239.png 300w, https:\/\/varify.io\/wp-content\/uploads\/2023\/01\/AESTHETIC-DESIGN-55E913FB-6250-4979-A9AC-A3261AD9D666-min-1-min-768x611.png 768w\" sizes=\"(max-width: 940px) 100vw, 940px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-6db81317 elementor-reverse-tablet elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6db81317\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-62428e83\" data-id=\"62428e83\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-30a80ac1 elementor-arrows-position-outside elementor-pagination-position-outside elementor-widget elementor-widget-image-carousel\" data-id=\"30a80ac1\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;autoplay&quot;:&quot;no&quot;,&quot;image_spacing_custom&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:4,&quot;sizes&quot;:[]},&quot;navigation&quot;:&quot;both&quot;,&quot;infinite&quot;:&quot;yes&quot;,&quot;speed&quot;:500,&quot;image_spacing_custom_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;image_spacing_custom_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Carrossel de imagens\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"polite\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 de 16\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/01\/1-2.jpg\" alt=\"1\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 de 16\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/01\/2-2.jpg\" alt=\"2\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 de 16\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/01\/3-2.jpg\" alt=\"3\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"4 de 16\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/01\/4-2.jpg\" alt=\"4\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"5 de 16\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/01\/5-2.jpg\" alt=\"5\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"6 de 16\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/01\/6-2.jpg\" alt=\"6\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"7 de 16\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/01\/7-2.jpg\" alt=\"7\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"8 de 16\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/01\/8-2.jpg\" alt=\"8\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"9 de 16\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/01\/9-2.jpg\" alt=\"9\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"10 de 16\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/01\/10-2.jpg\" alt=\"10\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"11 de 16\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/01\/11-2.jpg\" alt=\"11\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"12 de 16\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/01\/12-2.jpg\" alt=\"12\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"13 de 16\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/01\/13-2.jpg\" alt=\"13\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"14 de 16\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/01\/14-2.jpg\" alt=\"14\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"15 de 16\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/01\/15-1.jpg\" alt=\"15\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"16 de 16\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/01\/16-1.jpg\" alt=\"16\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"21\" height=\"42\" viewbox=\"0 0 21 42\" fill=\"none\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M21 36.2732L5.72681 21L21 5.72681V0L0 21L21 42V36.2732Z\" fill=\"#15897B\"><\/path><\/svg>\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"22\" height=\"43\" viewbox=\"0 0 22 43\" fill=\"none\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M1.11384 6.6495L16.2735 22.0354L0.887616 37.1951L0.845204 42.9217L22.0002 22.0778L1.15625 0.922852L1.11384 6.6495Z\" fill=\"#15897B\"><\/path><\/svg>\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-34b8abf7 elementor-reverse-tablet elementor-reverse-mobile elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"34b8abf7\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-f0903c8 elementor-hidden-tablet elementor-hidden-mobile\" data-id=\"f0903c8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6e184181 elementor-widget elementor-widget-image\" data-id=\"6e184181\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"660\" height=\"660\" src=\"https:\/\/varify.io\/wp-content\/uploads\/2022\/09\/Grafik@2x.png\" class=\"attachment-full size-full wp-image-14819\" alt=\"\" srcset=\"https:\/\/varify.io\/wp-content\/uploads\/2022\/09\/Grafik@2x.png 660w, https:\/\/varify.io\/wp-content\/uploads\/2022\/09\/elementor\/thumbs\/Grafik@2x-pv3ku3jh30k74hcjb9n6x7d0dkwh1cwvlwagyh0zw8.png 300w, https:\/\/varify.io\/wp-content\/uploads\/2022\/09\/Grafik@2x-150x150.png 150w, https:\/\/varify.io\/wp-content\/uploads\/2022\/09\/elementor\/thumbs\/Grafik@2x-pv3ku3jhg674lvsnmxwjk10ios5ymvvldfo0sw65wk.png 330w, https:\/\/varify.io\/wp-content\/uploads\/2022\/09\/elementor\/thumbs\/Grafik@2x-pv3ku3jiwsqujhl4xmxy3bmjxl7x0zqgfl686kqtxw.png 450w\" sizes=\"(max-width: 660px) 100vw, 660px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-6ae6946b\" data-id=\"6ae6946b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6a8a2d07 elementor-widget elementor-widget-heading\" data-id=\"6a8a2d07\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Quando devo usar esse efeito?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-11f965cd elementor-hidden-desktop elementor-widget elementor-widget-image\" data-id=\"11f965cd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/varify.io\/wp-content\/uploads\/elementor\/thumbs\/Grafik@2x-pv3ku3jh30k74hcjb9n6x7d0dkwh1cwvlwagyh0zw8.png\" title=\"Gr\u00e1ficos@2x\" alt=\"Gr\u00e1ficos@2x\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4eadaee2 elementor-widget elementor-widget-text-editor\" data-id=\"4eadaee2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A Heur\u00edstica do Design Est\u00e9tico se enquadra na categoria: <strong>Aumentar o valor<\/strong><\/p><p>Utilize esse efeito se quiser que os usu\u00e1rios considerem seu produto particularmente valioso e estejam dispostos a pagar mais por ele.<\/p><p>Use designs est\u00e9ticos para aumentar o valor de seu produto.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-24e3adcc elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"24e3adcc\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-1a881d93\" data-id=\"1a881d93\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-61a4f647 elementor-widget elementor-widget-heading\" data-id=\"61a4f647\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Exemplos on-line da pr\u00e1tica<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2fcaea98 elementor-widget elementor-widget-heading\" data-id=\"2fcaea98\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Elementos est\u00e9ticos<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4a67ce2e elementor-widget elementor-widget-text-editor\" data-id=\"4a67ce2e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Use designs est\u00e9ticos para aumentar o valor de seu produto.<\/p><ul><li><span style=\"background-color: transparent; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-weight: var( --e-global-typography-text-font-weight );\">Use uma linguagem simples\u00a0<\/span><\/li><li><span style=\"background-color: transparent; color: var( --e-global-color-text ); font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-weight: var( --e-global-typography-text-font-weight );\">Use imagens de alta resolu\u00e7\u00e3o<\/span><\/li><li>Use cores e fontes que combinem entre si<\/li><li>Insira apenas elementos de boa qualidade<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-791d535f\" data-id=\"791d535f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5b34a3ee elementor-arrows-position-outside elementor-pagination-position-outside elementor-widget elementor-widget-image-carousel\" data-id=\"5b34a3ee\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"best-practice-slider\" data-settings=\"{&quot;autoplay&quot;:&quot;no&quot;,&quot;slides_to_show&quot;:&quot;1&quot;,&quot;lazyload&quot;:&quot;yes&quot;,&quot;navigation&quot;:&quot;both&quot;,&quot;infinite&quot;:&quot;yes&quot;,&quot;effect&quot;:&quot;slide&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Carrossel de imagens\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"polite\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 de 3\"><figure class=\"swiper-slide-inner\"><img class=\"swiper-slide-image swiper-lazy\" data-src=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/01\/Bildschirmfoto-2023-01-20-um-21.45.59-2.png\" alt=\"Captura de tela de 20 de janeiro de 2023 \u00e0s 21h45min59s\" \/><div class=\"swiper-lazy-preloader\"><\/div><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 de 3\"><figure class=\"swiper-slide-inner\"><img class=\"swiper-slide-image swiper-lazy\" data-src=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/01\/Bildschirmfoto-2023-01-21-um-00.16.27.png\" alt=\"https:\/\/de.wikipedia.org\/wiki\/Goldener_Schnitt\" \/><div class=\"swiper-lazy-preloader\"><\/div><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 de 3\"><figure class=\"swiper-slide-inner\"><img class=\"swiper-slide-image swiper-lazy\" data-src=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/01\/Bildschirmfoto-2023-01-21-um-00.16.40.png\" alt=\"https:\/\/de.m.wikipedia.org\/wiki\/Datei:Mona_Lisa_Goldene_Spirale.png\" \/><div class=\"swiper-lazy-preloader\"><\/div><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"21\" height=\"42\" viewbox=\"0 0 21 42\" fill=\"none\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M21 36.2732L5.72681 21L21 5.72681V0L0 21L21 42V36.2732Z\" fill=\"#15897B\"><\/path><\/svg>\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"22\" height=\"43\" viewbox=\"0 0 22 43\" fill=\"none\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M1.11384 6.6495L16.2735 22.0354L0.887616 37.1951L0.845204 42.9217L22.0002 22.0778L1.15625 0.922852L1.11384 6.6495Z\" fill=\"#15897B\"><\/path><\/svg>\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-15092ed8 elementor-reverse-tablet elementor-reverse-mobile elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"15092ed8\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-744268b5 elementor-hidden-tablet elementor-hidden-mobile\" data-id=\"744268b5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4f9e4cb6 elementor-widget elementor-widget-image\" data-id=\"4f9e4cb6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1125\" height=\"1134\" src=\"https:\/\/varify.io\/wp-content\/uploads\/2022\/07\/Bild-von-iOS.jpg\" class=\"attachment-full size-full wp-image-14363\" alt=\"\" srcset=\"https:\/\/varify.io\/wp-content\/uploads\/2022\/07\/Bild-von-iOS.jpg 1125w, https:\/\/varify.io\/wp-content\/uploads\/2022\/07\/Bild-von-iOS-298x300.jpg 298w, https:\/\/varify.io\/wp-content\/uploads\/2022\/07\/Bild-von-iOS-1016x1024.jpg 1016w, https:\/\/varify.io\/wp-content\/uploads\/2022\/07\/Bild-von-iOS-150x150.jpg 150w, https:\/\/varify.io\/wp-content\/uploads\/2022\/07\/Bild-von-iOS-768x774.jpg 768w\" sizes=\"(max-width: 1125px) 100vw, 1125px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3a977b88\" data-id=\"3a977b88\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ce90d46 elementor-widget elementor-widget-heading\" data-id=\"ce90d46\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u00c9 melhor voc\u00ea evitar isso<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5e7fd1e8 elementor-hidden-desktop elementor-widget elementor-widget-image\" data-id=\"5e7fd1e8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1125\" height=\"1134\" src=\"https:\/\/varify.io\/wp-content\/uploads\/2022\/07\/Bild-von-iOS.jpg\" class=\"attachment-full size-full wp-image-14363\" alt=\"\" srcset=\"https:\/\/varify.io\/wp-content\/uploads\/2022\/07\/Bild-von-iOS.jpg 1125w, https:\/\/varify.io\/wp-content\/uploads\/2022\/07\/Bild-von-iOS-298x300.jpg 298w, https:\/\/varify.io\/wp-content\/uploads\/2022\/07\/Bild-von-iOS-1016x1024.jpg 1016w, https:\/\/varify.io\/wp-content\/uploads\/2022\/07\/Bild-von-iOS-150x150.jpg 150w, https:\/\/varify.io\/wp-content\/uploads\/2022\/07\/Bild-von-iOS-768x774.jpg 768w\" sizes=\"(max-width: 1125px) 100vw, 1125px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-553f1d16 elementor-widget elementor-widget-text-editor\" data-id=\"553f1d16\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Evite sobrecarregar seus usu\u00e1rios com informa\u00e7\u00f5es.\u00a0<br \/>Tome cuidado para n\u00e3o usar muitas cores e fontes diferentes.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-39e59aa3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"39e59aa3\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-64dd605b\" data-id=\"64dd605b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5e996e3c elementor-widget elementor-widget-heading\" data-id=\"5e996e3c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><h2 data-elementor-setting-key=\"title\" data-pen-placeholder=\"Eingabe hier...\" style=\"font-family: Poppins, sans-serif;font-weight: var( --e-global-typography-secondary-font-weight );line-height: var( --e-global-typography-secondary-line-height );font-size: var( --e-global-typography-secondary-font-size );letter-spacing: normal;word-spacing: 0px\">Descubra mais gatilhos psicol\u00f3gicos<\/h2><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-5522f255 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5522f255\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-6402548d\" data-id=\"6402548d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-32e85eb8 elementor-widget elementor-widget-image\" data-id=\"32e85eb8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/varify.io\/pt\/blog\/decoy-effect\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"940\" height=\"748\" src=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/decoy-min-1.png\" class=\"attachment-full size-full wp-image-21980\" alt=\"\" srcset=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/decoy-min-1.png 940w, https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/decoy-min-1-300x239.png 300w, https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/decoy-min-1-768x611.png 768w, https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/decoy-min-1-15x12.png 15w\" sizes=\"(max-width: 940px) 100vw, 940px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8ebefc2 elementor-widget elementor-widget-text-editor\" data-id=\"8ebefc2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: center;\"><a href=\"https:\/\/varify.io\/pt\/blog\/decoy-effect\/\"><strong><span style=\"color: var( --e-global-color-primary );\">Efeito chamariz<\/span><\/strong><\/a><\/p><p style=\"text-align: center;\">A escolha entre dois produtos \u00e9 mais f\u00e1cil se for introduzida uma terceira op\u00e7\u00e3o pouco atraente. Isso torna a op\u00e7\u00e3o intermedi\u00e1ria particularmente atraente.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-57ed1dee\" data-id=\"57ed1dee\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-61fc87b8 elementor-widget elementor-widget-image\" data-id=\"61fc87b8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/varify.io\/pt\/psychology-trigger\/hyperbolic-discount\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"940\" height=\"748\" src=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/hyperbolic-discount-min-1.png\" class=\"attachment-full size-full wp-image-21981\" alt=\"\" srcset=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/hyperbolic-discount-min-1.png 940w, https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/hyperbolic-discount-min-1-300x239.png 300w, https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/hyperbolic-discount-min-1-768x611.png 768w, https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/hyperbolic-discount-min-1-15x12.png 15w\" sizes=\"(max-width: 940px) 100vw, 940px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-78e8e2ef elementor-widget elementor-widget-text-editor\" data-id=\"78e8e2ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: center;\"><a href=\"https:\/\/varify.io\/pt\/psychology-trigger\/hyperbolic-discount\/\"><strong><span style=\"color: var( --e-global-color-primary );\">Desconto hiperb\u00f3lico<\/span><\/strong><\/a><\/p><p style=\"text-align: center;\">As pessoas preferem ganhos imediatos a ganhos posteriores, mesmo que a recompensa imediata seja menor do que uma recompensa futura.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-4fc06a77\" data-id=\"4fc06a77\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7884990d elementor-widget elementor-widget-image\" data-id=\"7884990d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/varify.io\/pt\/psychology-trigger\/humor-effect\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"940\" height=\"748\" src=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/humor-effect-min.png\" class=\"attachment-full size-full wp-image-21982\" alt=\"\" srcset=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/humor-effect-min.png 940w, https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/humor-effect-min-300x239.png 300w, https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/humor-effect-min-768x611.png 768w, https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/humor-effect-min-15x12.png 15w\" sizes=\"(max-width: 940px) 100vw, 940px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-34ce580a elementor-widget elementor-widget-text-editor\" data-id=\"34ce580a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: center;\"><a href=\"https:\/\/varify.io\/pt\/psychology-trigger\/humor-effect\/\"><strong><span style=\"color: var( --e-global-color-primary );\">Efeito do humor<\/span><\/strong><\/a><\/p><p style=\"text-align: center;\">As pessoas se lembram mais facilmente e melhor do humor do que de elementos apresentados de forma factual.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Aesthetic Design Heuristic Ein \u00e4sthetisches Design steigert das Markenvertrauen. Ein klares, \u00e4sthetisch ansprechendes Design wirkt hochwertig. Es steigert das Vertrauen in eine Sache, wodurch sie sich von anderen abheben kann. Wert steigern Wann sollte ich den Effekt einsetzen? Die Aesthetic Design Heuristic f\u00e4llt unter die Kategorie: Wert steigern Setze den Effekt ein, wenn du m\u00f6chtest, [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":0,"parent":13998,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"inline_featured_image":false,"footnotes":""},"class_list":["post-14395","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/varify.io\/pt\/wp-json\/wp\/v2\/pages\/14395","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/varify.io\/pt\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/varify.io\/pt\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/varify.io\/pt\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/varify.io\/pt\/wp-json\/wp\/v2\/comments?post=14395"}],"version-history":[{"count":23,"href":"https:\/\/varify.io\/pt\/wp-json\/wp\/v2\/pages\/14395\/revisions"}],"predecessor-version":[{"id":44179,"href":"https:\/\/varify.io\/pt\/wp-json\/wp\/v2\/pages\/14395\/revisions\/44179"}],"up":[{"embeddable":true,"href":"https:\/\/varify.io\/pt\/wp-json\/wp\/v2\/pages\/13998"}],"wp:attachment":[{"href":"https:\/\/varify.io\/pt\/wp-json\/wp\/v2\/media?parent=14395"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}