{"id":21518,"date":"2025-09-11T14:31:57","date_gmt":"2025-09-11T12:31:57","guid":{"rendered":"https:\/\/varify.io\/?p=21518"},"modified":"2025-12-22T12:16:31","modified_gmt":"2025-12-22T11:16:31","slug":"ab-testing","status":"publish","type":"post","link":"https:\/\/varify.io\/tr\/blog\/ab-testi\/","title":{"rendered":"A\/B testini anlamak ve uygulamak: Uygulamada ger\u00e7ekten \u00f6nemli olan nedir"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"21518\" class=\"elementor elementor-21518\" data-elementor-post-type=\"post\">\n\t\t\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-9551d69 e-flex e-con-boxed e-con e-parent\" data-id=\"9551d69\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d5dbe50 elementor-widget elementor-widget-heading\" data-id=\"d5dbe50\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">A\/B testi nedir?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5b69c5e elementor-hidden-desktop elementor-hidden-tablet elementor-widget elementor-widget-image\" data-id=\"5b69c5e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/varify.io\/wp-content\/uploads\/elementor\/thumbs\/AB-Testing-Titelbild-qjyaaaqpc3nl6z14avoeusw1l3jy8nxgrmnxnqw3fy.png\" title=\"A:B-Test - Kapak resmi\" alt=\"A:B-Test - Kapak resmi\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-4d62ae4 e-flex e-con-boxed e-con e-parent\" data-id=\"4d62ae4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-aaacaec e-con-full e-flex e-con e-child\" data-id=\"aaacaec\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cf09885 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"cf09885\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A\/B testi, hangi varyant\u0131n daha iyi performans g\u00f6sterdi\u011fini istatistiksel olarak belirlemek amac\u0131yla dijital bir deneyin par\u00e7as\u0131 olarak iki varyant\u0131n (A versiyonu (kontrol) ve B versiyonu (varyant)) farkl\u0131 kullan\u0131c\u0131lar aras\u0131nda e\u015fit olarak da\u011f\u0131t\u0131ld\u0131\u011f\u0131 bir s\u00fcre\u00e7tir.<\/p><p>A\/B testinin amac\u0131, hedeflenen de\u011fi\u015fiklikleri ger\u00e7ek ko\u015fullar alt\u0131nda kontrol etmek ve ger\u00e7ekten olumlu bir etkiye sahip olup olmad\u0131klar\u0131n\u0131 objektif olarak \u00f6l\u00e7mektir.<\/p><p class=\"translation-block\"><a href=\"https:\/\/varify.io\/tr\/blog\/boeluenmues-test\/\" target=\"_self\">split testing<\/a> veya bucket testing gibi terimler genellikle e\u015f anlaml\u0131 olarak kullan\u0131l\u0131r. \u00d6z\u00fcnde ayn\u0131 prensibi tan\u0131mlarlar.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-7ca9b23 e-con-full e-flex e-con e-child\" data-id=\"7ca9b23\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7927e39 elementor-hidden-mobile elementor-widget elementor-widget-image\" data-id=\"7927e39\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"982\" height=\"546\" src=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/AB-Testing-Titelbild.png\" class=\"attachment-full size-full wp-image-28297\" alt=\"\" srcset=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/AB-Testing-Titelbild.png 982w, https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/AB-Testing-Titelbild-300x167.png 300w, https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/AB-Testing-Titelbild-768x427.png 768w, https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/AB-Testing-Titelbild-18x10.png 18w, https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/elementor\/thumbs\/AB-Testing-Titelbild-qjyaaaqpc3nl6z14avoeusw1l3jy8nxgrmnxnqw3fy.png 366w\" sizes=\"(max-width: 982px) 100vw, 982px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-1a6b9f8 e-flex e-con-boxed e-con e-parent\" data-id=\"1a6b9f8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8becd54 elementor-widget elementor-widget-heading\" data-id=\"8becd54\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">A\/B testi her \u015firkete \u015fu faydalar\u0131 sa\u011flar<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bf20125 elementor-widget elementor-widget-text-editor\" data-id=\"bf20125\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Dijital kararlar\u0131n \u00e7o\u011fu belirsizlik alt\u0131nda al\u0131n\u0131r...<\/p><p>Hangi tasar\u0131m daha iyi d\u00f6n\u00fc\u015f\u00fcm sa\u011fl\u0131yor? Hangi mesaj daha ikna edici? Hangi i\u015flev hemen \u00e7\u0131kma oran\u0131n\u0131 d\u00fc\u015f\u00fcr\u00fcr?<\/p><p>A\/B testi tam da bu sorulara g\u00fcvenilir yan\u0131tlar sa\u011flar ve bunu minimum riskle yapar.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5d607ed elementor-widget elementor-widget-text-editor\" data-id=\"5d607ed\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>A\/B testinin en b\u00fcy\u00fck 5 avantaj\u0131:<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-45fe0b1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"45fe0b1\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-4f8e340\" data-id=\"4f8e340\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-86ef0d1 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"86ef0d1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-389b5be\" data-id=\"389b5be\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9dc2e04 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"9dc2e04\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"translation-block\">S\u00fcrekli veri tabanl\u0131 optimizasyon sayesinde <strong>Daha y\u00fcksek d\u00f6n\u00fc\u015f\u00fcm oranlar\u0131<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-fc622aa elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fc622aa\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-970cea5\" data-id=\"970cea5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6df3f7d elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"6df3f7d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-d9da664\" data-id=\"d9da664\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0f9dfb7 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"0f9dfb7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"translation-block\"><strong>Daha d\u00fc\u015f\u00fck risk<\/strong> \u00e7\u00fcnk\u00fc de\u011fi\u015fiklikler kontroll\u00fc bir \u015fekilde uygulamaya konur<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-d810feb elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d810feb\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-6860bdc\" data-id=\"6860bdc\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-586e8fd elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"586e8fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-5a7af0d\" data-id=\"5a7af0d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-27bba84 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"27bba84\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"translation-block\"><strong>Kullan\u0131c\u0131 davran\u0131\u015f\u0131n\u0131n daha iyi anla\u015f\u0131lmas\u0131<\/strong>, \u00e7\u00fcnk\u00fc ger\u00e7ek kullan\u0131c\u0131 verileri daha fazla geli\u015ftirme i\u00e7in temel olu\u015fturur<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-99542ee elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"99542ee\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-7bda96a\" data-id=\"7bda96a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cd42fa5 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"cd42fa5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-785b5b9\" data-id=\"785b5b9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-11efdb4 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"11efdb4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"translation-block\"><strong>Daha h\u0131zl\u0131 i\u00e7g\u00f6r\u00fcler<\/strong>, \u00e7\u00fcnk\u00fc ger\u00e7ekten neyin daha iyi \u00e7al\u0131\u015ft\u0131\u011f\u0131 \u00f6nemli \u00f6l\u00e7\u00fcde daha g\u00f6r\u00fcn\u00fcr hale gelir<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-576439e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"576439e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-a7b403c\" data-id=\"a7b403c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-010b63e elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"010b63e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-da3184f\" data-id=\"da3184f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e29ac07 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"e29ac07\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"translation-block\"><strong>B\u00fct\u00e7e ve kaynaklar\u0131n daha verimli kullan\u0131lmas\u0131<\/strong>, \u00e7\u00fcnk\u00fc \u00f6nlemler kan\u0131tlanabilir etkiye dayanmaktad\u0131r.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-e470c30 e-flex e-con-boxed e-con e-parent\" data-id=\"e470c30\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cd3c620 elementor-widget elementor-widget-text-editor\" data-id=\"cd3c620\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>D\u00fczenli olarak deney yapmaya haz\u0131r olan \u015firketler kendileri i\u00e7in a\u00e7\u0131k bir avantaj yarat\u0131r. Varsay\u0131mlara bel ba\u011flamak yerine, hedefe y\u00f6nelik de\u011fi\u015fikliklerle ger\u00e7ekten neyin i\u015fe yarad\u0131\u011f\u0131n\u0131 \u00f6\u011frenirler.<\/p><p>Bir \u00f6rnek:<\/p><p>Orta \u00f6l\u00e7ekli bir \u015firket, \u00f6deme s\u00fcrecini optimize ederek d\u00f6n\u00fc\u015f\u00fcm oran\u0131n\u0131 y\u00fczde 3'ten 4'e \u00e7\u0131karmay\u0131 ba\u015far\u0131rsa, ayl\u0131k 50.000 ziyaret\u00e7i ve ortalama 100 dolarl\u0131k bir al\u0131\u015fveri\u015f sepeti de\u011feri ile bu, ayda 50.000 dolarl\u0131k ek ciro ile sonu\u00e7lan\u0131r.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-43de30d elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"43de30d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#examples\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-arrow-alt-circle-right\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">\u0130\u015fte uygulamadan iki ger\u00e7ek hayat A\/B testi \u00f6rne\u011fi<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6821f9c elementor-widget elementor-widget-text-editor\" data-id=\"6821f9c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Ancak A\/B testi yaln\u0131zca f\u0131rsatlar de\u011fil, ayn\u0131 zamanda g\u00fcvenlik de sa\u011flar:<\/p><p>Bu \u015fekilde, A\/B testi yaln\u0131zca yeni fikirlerin hedefli bir \u015fekilde test edilmesini sa\u011flamakla kalmaz, ayn\u0131 zamanda t\u00fcm de\u011fi\u015fiklikleri geni\u015f \u00e7apta kullan\u0131ma sunulmadan \u00f6nce korur.<\/p><p>\u0130ster tasar\u0131m, ister form, ister teklif veya sat\u0131n alma s\u00fcreci olsun: de\u011fi\u015fiklikler ger\u00e7ek ko\u015fullar alt\u0131nda test edilir ve yaln\u0131zca \u00f6l\u00e7\u00fclebilir olduklar\u0131 kan\u0131tlan\u0131rsa uygulan\u0131r.<\/p><p>Her de\u011fi\u015fikli\u011fin etkisi \u00f6nceden kontrol edildi\u011finden, karar verirken t\u00fcm belirsizlikler ortadan kalkar.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-e79cc72 e-flex e-con-boxed e-con e-parent\" data-id=\"e79cc72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a9c0896 elementor-widget__width-initial elementor-widget-mobile__width-initial elementor-widget elementor-widget-image\" data-id=\"a9c0896\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"655\" height=\"442\" src=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/AB-Testing-Grafik.png\" class=\"attachment-large size-large wp-image-27415\" alt=\"\" srcset=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/AB-Testing-Grafik.png 655w, https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/AB-Testing-Grafik-300x202.png 300w, https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/AB-Testing-Grafik-18x12.png 18w\" sizes=\"(max-width: 655px) 100vw, 655px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9b30d3a elementor-widget elementor-widget-text-editor\" data-id=\"9b30d3a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Ba\u015far\u0131l\u0131 dijital \u015firketlerin spesifik \u00f6rnekleri de A\/B testinin nas\u0131l i\u015fe yarayabilece\u011fini g\u00f6steriyor.<\/p><p>2009 y\u0131l\u0131nda Google, arama reklamlar\u0131ndaki ba\u011flant\u0131 metinleri i\u00e7in mavi rengin toplam 41 varyant\u0131n\u0131 test etti. Ama\u00e7 t\u0131klama oran\u0131n\u0131 art\u0131rmakt\u0131. Renkler aras\u0131ndaki fark \u00e7ok azd\u0131, ancak etkisi \u00f6l\u00e7\u00fclebilirdi: \u015firket i\u00e7i tahminlere g\u00f6re, en ba\u015far\u0131l\u0131 varyant y\u0131ll\u0131k yakla\u015f\u0131k 200 milyon dolar ek gelir sa\u011flad\u0131.\u00b9<\/p><p>Netflix ve Booking.com da ba\u015ftan sona tutarl\u0131 testlere g\u00fcveniyor. Booking bazen en k\u00fc\u00e7\u00fck bir de\u011fi\u015fikli\u011fi bile kullan\u0131ma sunmadan \u00f6nce do\u011frulamak i\u00e7in ayn\u0131 anda 1000 A\/B testi ger\u00e7ekle\u015ftiriyor.\u00b2 Netflix ise kullan\u0131c\u0131lara ger\u00e7ekten neyin hitap etti\u011fini anlamak, bekleme s\u00fcresini ve etkile\u015fimi art\u0131rmak i\u00e7in kapaklarla, fragman uzunluklar\u0131yla veya i\u00e7eri\u011fin sunumuyla ilgili denemeler yap\u0131yor.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-b66fe46 e-flex e-con-boxed e-con e-parent\" data-id=\"b66fe46\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d6bc910 elementor-widget elementor-widget-heading\" data-id=\"d6bc910\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">A\/B testi nerede kullan\u0131l\u0131r?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9dba69f elementor-widget elementor-widget-text-editor\" data-id=\"9dba69f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A\/B testi, kullan\u0131c\u0131 davran\u0131\u015f\u0131n\u0131n dijital olarak \u00f6l\u00e7\u00fclebildi\u011fi her yerde faydal\u0131d\u0131r. \u00d6zellikle k\u00fc\u00e7\u00fck iyile\u015ftirmelerin bile d\u00f6n\u00fc\u015f\u00fcmler, t\u0131klamalar ve nihayetinde sat\u0131\u015flar \u00fczerinde b\u00fcy\u00fck bir etkiye sahip olabilece\u011fi alanlarda etkilidir.\u00a0<\/p><p>Tipik uygulama alanlar\u0131 \u00f6rne\u011fin \u015funlard\u0131r<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c4de0b1 elementor-widget elementor-widget-text-editor\" data-id=\"c4de0b1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li class=\"translation-block\"><strong>Web siteleri veya a\u00e7\u0131l\u0131\u015f sayfalar\u0131:<\/strong><br>Lead formlar\u0131, ba\u015fl\u0131klar, rezervasyon\/kay\u0131t s\u00fcre\u00e7leri, d\u00f6n\u00fc\u015f\u00fcm hunisi, eylem \u00e7a\u011fr\u0131lar\u0131, resimler, daha fazla t\u0131klama, talep veya d\u00f6n\u00fc\u015f\u00fcm elde etmek amac\u0131yla test edilen d\u00fczenler. Bir\u00e7ok web sitesi, WordPress gibi i\u00e7erik y\u00f6netim sistemlerine dayanmaktad\u0131r ve bu sistemlerde entegrasyonlar veya eklentiler yard\u0131m\u0131yla <a href=\"https:\/\/varify.io\/tr\/blog\/wordpress-ab-testi\/\" target=\"_self\">WordPress A\/B Testi<\/a> kolayca uygulanabilir.<\/li><li class=\"translation-block\"><strong>\u00c7evrimi\u00e7i ma\u011fazalar:<br><\/strong>Sat\u0131n alma i\u015flemlerinin yar\u0131da kesilmesini azaltmak ve sat\u0131\u015flar\u0131 art\u0131rmak i\u00e7in fiyat g\u00f6sterimi, \u00f6deme s\u00fcreci, \u00fcr\u00fcn yerle\u015ftirme veya filtre mant\u0131\u011f\u0131n\u0131 optimize edin.\u00a0\u00d6zellikle <a href=\"https:\/\/varify.io\/tr\/blog\/shopify-a-b-testi\/\" target=\"_blank\" rel=\"noopener\">Shopify gibi ma\u011faza sistemlerinde A\/B testi<\/a> yaparken, t\u00fcm <a href=\"https:\/\/varify.io\/tr\/blog\/shopify-themes-ab-testing\/\" target=\"_blank\" rel=\"noopener\">Shopify Temalar\u0131n\u0131 birbirleriyle kar\u015f\u0131la\u015ft\u0131rarak test etmek<\/a>.<strong><br><\/strong><\/li><li class=\"translation-block\"><strong>B\u00fcltenler ve e-posta pazarlamas\u0131:<br><\/strong> A\u00e7\u0131lma ve t\u0131klanma oranlar\u0131n\u0131 iyile\u015ftirmek i\u00e7in konu sat\u0131rlar\u0131n\u0131, g\u00f6nderim s\u00fcrelerini, i\u00e7eri\u011fi veya harekete ge\u00e7irici mesajlar\u0131 test edin.<\/li><li class=\"translation-block\"><strong>Performans Pazarlama ve Reklamlar:<br><\/strong> Kampanyalar\u0131n yat\u0131r\u0131m getirisini en \u00fcst d\u00fczeye \u00e7\u0131karmak i\u00e7in farkl\u0131 reklam metinlerini, g\u00f6rselleri veya a\u00e7\u0131l\u0131\u015f sayfalar\u0131n\u0131, SEO \u00f6nlemlerini test edin.<\/li><li class=\"translation-block\"><strong>\u00dcr\u00fcn geli\u015ftirme ve uygulamalar:<br><\/strong>\u0130\u015flevleri, men\u00fcleri veya kullan\u0131c\u0131 rehberli\u011fini optimize edin - kullan\u0131ma sunmadan \u00f6nce \u00f6l\u00e7\u00fclebilir ve risksiz.<strong><br><\/strong><\/li><li class=\"translation-block\"><strong>SaaS platformlar\u0131 ve g\u00f6sterge tablolar\u0131:<br><\/strong> Kullan\u0131m\u0131 art\u0131rmak ve kullan\u0131c\u0131lar\u0131 daha iyi etkinle\u015ftirmek i\u00e7in navigasyon, \u00f6zellik istemleri veya ilk kat\u0131l\u0131m\u0131n hedefli testi.<strong><br><\/strong><\/li><li class=\"translation-block\"><strong>UX &amp; Kullan\u0131labilirlik<\/strong><br>Kullan\u0131labilirli\u011fi, kullan\u0131c\u0131 rehberli\u011fini ve genel deneyimi \u00f6l\u00e7\u00fclebilir \u015fekilde optimize etmek i\u00e7in formlar\u0131 geli\u015ftirin, giri\u015f noktalar\u0131n\u0131 basitle\u015ftirin veya yeni i\u015flevleri test edin.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-49ef8fd e-con-full e-flex e-con e-parent\" data-id=\"49ef8fd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c989847 elementor-widget elementor-widget-heading\" data-id=\"c989847\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Bir A\/B testi nas\u0131l uygulan\u0131r?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f9037cf elementor-widget elementor-widget-text-editor\" data-id=\"f9037cf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Ba\u015far\u0131l\u0131 bir A\/B testi rastgele bir prensibi takip etmez. Net bir hedefe, iyi d\u00fc\u015f\u00fcn\u00fclm\u00fc\u015f bir hipoteze, bir varyant\u0131n olu\u015fturulmas\u0131na ve temiz bir kuruluma dayan\u0131r. Her \u015fey a\u015fa\u011f\u0131da g\u00f6sterdi\u011fimiz yap\u0131land\u0131r\u0131lm\u0131\u015f bir s\u00fcreci takip eder:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-59e154d elementor-widget elementor-widget-heading\" data-id=\"59e154d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">1. bir hedef tan\u0131mlay\u0131n ve belirleyin<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9d95c07 elementor-widget elementor-widget-text-editor\" data-id=\"9d95c07\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Bir A\/B testinin net bir hedefi olmal\u0131d\u0131r. Ba\u011flama ba\u011fl\u0131 olarak, hedef farkl\u0131 g\u00f6r\u00fcnebilir: bir harekete ge\u00e7irici mesaja daha fazla t\u0131klama, bir a\u00e7\u0131l\u0131\u015f sayfas\u0131nda \/ \u00fcr\u00fcn sayfas\u0131nda daha y\u00fcksek d\u00f6n\u00fc\u015f\u00fcm veya \u00f6nemli i\u00e7erik veya formlarla daha y\u00fcksek etkile\u015fim.<\/p>\n<p>Hedefin sadece anlaml\u0131 olmas\u0131 de\u011fil, ayn\u0131 zamanda \u00f6l\u00e7\u00fclebilir ve analiz edilebilir olmas\u0131 da \u00e7ok \u00f6nemlidir. Bu, daha sonra ger\u00e7ek ilerlemenin nerede kaydedildi\u011fini ve do\u011frudan bir kar\u015f\u0131la\u015ft\u0131rmada bir varyant\u0131n ger\u00e7ekten \u00fcst\u00fcn gelip gelmedi\u011fini netle\u015ftirir.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-30222fe elementor-widget elementor-widget-heading\" data-id=\"30222fe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">2. Bir hipotez olu\u015fturmak<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f3358cb elementor-widget elementor-widget-text-editor\" data-id=\"f3358cb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Hedefi hipotez takip eder. Hangi spesifik de\u011fi\u015fikli\u011fin bir iyile\u015fmeye yol a\u00e7abilece\u011fine ili\u015fkin varsay\u0131m\u0131 tan\u0131mlar.<\/p><p class=\"translation-block\">\u0130deal olarak, sa\u011flam bir hipotez mevcut verilere, <a href=\"https:\/\/varify.io\/tr\/blog\/kullanici-testi\/\" target=\"_self\">kullan\u0131c\u0131 testlerinden elde edilen i\u00e7g\u00f6r\u00fclere<\/a>, kullan\u0131c\u0131 geri bildirimlerine veya yerle\u015fik en iyi uygulamalara dayan\u0131r ve teste net bir y\u00f6n verir.<\/p><p><strong>\u00d6rnekler:<\/strong><\/p><ul><li>CTA rengi daha dikkat \u00e7ekici hale getirilirse t\u0131klama oran\u0131 artar.<\/li><li>Daha az form alan\u0131 talep edilirse d\u00f6n\u00fc\u015f\u00fcm artar.<\/li><li class=\"translation-block\">Daha spesifik olarak: Ziyaret\u00e7iye 2 resim \u015feklinde net bir \u00f6nce\/sonra etkisi g\u00f6sterilirse,<br>o zaman rezervasyon oran\u0131 artar \u00e7\u00fcnk\u00fc ek bir \u00fcr\u00fcn\u00fcn rezerve edilip edilmeyece\u011fine ili\u015fkin karar kendili\u011finden ve duygusal olarak verilir.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bb0a77 elementor-widget elementor-widget-heading\" data-id=\"7bb0a77\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">3. testi ayarlay\u0131n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-001dcf1 elementor-widget elementor-widget-text-editor\" data-id=\"001dcf1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u00dc\u00e7\u00fcnc\u00fc ad\u0131mda, varyant olu\u015fturulur ve orijinal versiyona kar\u015f\u0131 test edilir. Her iki versiyonun sadece ilgili bir unsurda farkl\u0131l\u0131k g\u00f6stermesi \u00f6nemlidir. Bu \u015fekilde, etki a\u00e7\u0131k\u00e7a \u00f6l\u00e7\u00fclebilir ve atanabilir kal\u0131r.<\/p><p class=\"translation-block\">A\/B Test Arac\u0131, ziyaret\u00e7ilerin iki versiyona e\u015fit olarak da\u011f\u0131t\u0131lmas\u0131n\u0131 sa\u011flar. Ayn\u0131 zamanda, t\u00fcm ilgili verilerin kaydedilebilmesi i\u00e7in hedef ve olaylar\u0131n web analiz arac\u0131nda do\u011fru bir \u015fekilde kaydedilmesi gerekir. \u00d6zellikle izleme s\u00f6z konusu oldu\u011funda, verilerin g\u00fcvenilir bir \u015fekilde kaydedilmesi \u00e7ok \u00f6nemlidir. Bunun bir yolu, taray\u0131c\u0131 s\u0131n\u0131rlamalar\u0131ndan daha ba\u011f\u0131ms\u0131z \u00e7al\u0131\u015fan ve daha istikrarl\u0131 sonu\u00e7lar sa\u011flayan <a href=\"https:\/\/varify.io\/tr\/blog\/sunucu-tarafi-takibi\/\" target=\"_self\">Google Tag Manager ve Google Analytics 4 ile sunucu taraf\u0131 izleme<\/a>dir.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-02e684f elementor-widget__width-initial elementor-widget-mobile__width-initial elementor-widget elementor-widget-image\" data-id=\"02e684f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"258\" src=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/12\/MultipleVarianten_1-1024x330.png\" class=\"attachment-large size-large wp-image-26370\" alt=\"\" srcset=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/12\/MultipleVarianten_1-1024x330.png 1024w, https:\/\/varify.io\/wp-content\/uploads\/2023\/12\/MultipleVarianten_1-300x97.png 300w, https:\/\/varify.io\/wp-content\/uploads\/2023\/12\/MultipleVarianten_1-768x248.png 768w, https:\/\/varify.io\/wp-content\/uploads\/2023\/12\/MultipleVarianten_1-18x6.png 18w, https:\/\/varify.io\/wp-content\/uploads\/2023\/12\/MultipleVarianten_1.png 1058w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-377c4c6 elementor-widget elementor-widget-text-editor\" data-id=\"377c4c6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tBa\u015flamadan \u00f6nce h\u0131zl\u0131 bir kalite kontrol\u00fc yapmaya de\u011fer: Ekran ve y\u00fckleme s\u00fcreleri \u00e7al\u0131\u015f\u0131yor mu, t\u00fcm olaylar do\u011fru kaydediliyor mu ve se\u00e7ilen \u00e7al\u0131\u015fma s\u00fcresi gerekli \u00f6rneklem boyutuyla e\u015fle\u015fiyor mu?\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-22b71a2 elementor-widget elementor-widget-heading\" data-id=\"22b71a2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">4. testi ba\u015flat\u0131n ve \u00e7al\u0131\u015ft\u0131r\u0131n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a8a41b7 elementor-widget elementor-widget-text-editor\" data-id=\"a8a41b7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"translation-block\">Varyantlar ayarland\u0131ktan ve t\u00fcm izleme noktalar\u0131 \u00e7al\u0131\u015f\u0131r hale geldikten sonra test canl\u0131ya al\u0131nabilir. Bu andan itibaren ge\u00e7erli olan kural \u015fudur: g\u00f6zlemleyin, ancak m\u00fcdahale etmeyin. <a href=\"https:\/\/varify.io\/tr\/blog\/ab-test-hatasi\/\" target=\"_self\">Tipik A\/B testi hatalar\u0131ndan<\/a> biri, ilk e\u011filimler ortaya \u00e7\u0131kt\u0131\u011f\u0131 i\u00e7in testleri erken sonland\u0131rmakt\u0131r.<\/p><p>Anlaml\u0131 bir test i\u00e7in yeterli zaman ve yeterli veri gerekir. Kesin s\u00fcre trafi\u011fe, istenen hedefe ve beklenen de\u011fi\u015fikli\u011fe ba\u011fl\u0131d\u0131r. G\u00fcvenilir a\u00e7\u0131klamalar ancak yeterince b\u00fcy\u00fck bir \u00f6rnekleme ula\u015f\u0131ld\u0131\u011f\u0131nda ve anlaml\u0131l\u0131k test edildi\u011finde yap\u0131labilir.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3503957 elementor-widget elementor-widget-heading\" data-id=\"3503957\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">5. Sonu\u00e7lar\u0131 analiz edin ve uygulay\u0131n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-814d123 elementor-widget elementor-widget-text-editor\" data-id=\"814d123\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Sonunda, sonu\u00e7 belirleyicidir: hangi varyant \u00f6nceden tan\u0131mlanan hedefi daha iyi yerine getirir? \u00d6nemli olan sadece fark\u0131n kendisi de\u011fil, her \u015feyden \u00f6nce istatistiksel olarak anlaml\u0131 olup olmad\u0131\u011f\u0131d\u0131r. A\/B test ara\u00e7lar\u0131 veya harici bilgisayarlar, anlaml\u0131l\u0131\u011f\u0131 do\u011fru bir \u015fekilde kontrol etmeye yard\u0131mc\u0131 olur.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dbd9ecd elementor-widget__width-initial elementor-widget-mobile__width-initial elementor-widget elementor-widget-image\" data-id=\"dbd9ecd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"625\" height=\"137\" src=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/Signifikanter-AB-Test.png\" class=\"attachment-large size-large wp-image-28296\" alt=\"\" srcset=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/Signifikanter-AB-Test.png 625w, https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/Signifikanter-AB-Test-300x66.png 300w, https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/Signifikanter-AB-Test-18x4.png 18w\" sizes=\"(max-width: 625px) 100vw, 625px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a8ecebe elementor-widget elementor-widget-text-editor\" data-id=\"a8ecebe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Test varyant\u0131 a\u00e7\u0131k bir avantaj g\u00f6steriyorsa, tutarl\u0131 bir \u015fekilde yayg\u0131nla\u015ft\u0131r\u0131lmal\u0131d\u0131r.<\/p><p>\u00d6te yandan, orijinal \u00e7\u00f6z\u00fcm \u00f6nemli \u00f6l\u00e7\u00fcde daha iyi performans g\u00f6sterirse, bu \u00f6nceki yakla\u015f\u0131m\u0131 do\u011frular ve daha zay\u0131f bir \u00e7\u00f6z\u00fcme gereksiz yat\u0131r\u0131m yap\u0131lmas\u0131n\u0131 \u00f6nler.<\/p><p>Test net bir kazanan \u00fcretmezse, bu da de\u011ferli bir sonu\u00e7tur. Test edilen de\u011fi\u015fikli\u011fin \u00f6nemli bir etkisi olmad\u0131\u011f\u0131n\u0131 g\u00f6sterir ve daha fazla optimizasyonun faydal\u0131 olabilece\u011fi yerler hakk\u0131nda bilgi sa\u011flar.<\/p><p>Her test, do\u011frudan bir sonraki optimizasyon ad\u0131m\u0131na dahil edilebilecek i\u00e7g\u00f6r\u00fcler sa\u011flar. Bu da uzun vadede daha fazla d\u00f6n\u00fc\u015f\u00fcm ve daha iyi kararlar al\u0131nmas\u0131n\u0131 sa\u011flayan s\u00fcrekli bir iyile\u015ftirme s\u00fcreci yarat\u0131r.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-480f2e8 e-flex e-con-boxed e-con e-parent\" data-id=\"480f2e8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a5eb806 elementor-widget elementor-widget-heading\" data-id=\"a5eb806\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">A\/B testlerinin t\u00fcrleri<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f754f23 elementor-widget elementor-widget-text-editor\" data-id=\"f754f23\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Hedefe ve kuruluma ba\u011fl\u0131 olarak, karma\u015f\u0131kl\u0131k ve uygulama alan\u0131 bak\u0131m\u0131ndan de\u011fi\u015fen farkl\u0131 test t\u00fcrleri vard\u0131r. En yayg\u0131n olan\u0131, varyant\u0131n bir unsurunun \u00f6zellikle de\u011fi\u015ftirildi\u011fi klasik A\/B testidir. Di\u011fer t\u00fcrleri a\u015fa\u011f\u0131daki genel bak\u0131\u015fta bulabilirsiniz:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-6ac7ec5 e-flex e-con-boxed e-con e-parent\" data-id=\"6ac7ec5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f75d27e elementor-widget elementor-widget-heading\" data-id=\"f75d27e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Klasik A\/B testi\n\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-576e9a5 e-flex e-con-boxed e-con e-parent\" data-id=\"576e9a5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-dfa0d7b e-con-full e-flex e-con e-child\" data-id=\"dfa0d7b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3e9e936 elementor-widget elementor-widget-text-editor\" data-id=\"3e9e936\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A\/B testinden bahsederken genellikle tam olarak bu t\u00fcr bir testi kastediyoruz. Kontrol varyant\u0131 olarak adland\u0131r\u0131lan A (orijinal), \u00f6zel olarak optimize edilmi\u015f bir B varyant\u0131 ile kar\u015f\u0131la\u015ft\u0131r\u0131l\u0131r. Hangi versiyonun istatistiksel olarak anlaml\u0131 \u015fekilde daha iyi performans g\u00f6sterdi\u011fini \u00f6l\u00e7mek i\u00e7in her ikisi de e\u015fit \u015fekilde uygulan\u0131r.<\/p><p>D\u00fc\u015f\u00fck riskli h\u0131zl\u0131 bulgular i\u00e7in idealdir. B\u00fcy\u00fck avantaj: kurulumu kolay, analizi net ve genellikle a\u00e7\u0131k\u00e7a \u00f6l\u00e7\u00fclebilir bir etkiye sahip.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-d70b926 e-con-full e-flex e-con e-child\" data-id=\"d70b926\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b8cb84a elementor-widget elementor-widget-image\" data-id=\"b8cb84a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"184\" src=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/Klassischer-AB-Test-300x184.png\" class=\"attachment-medium size-medium wp-image-28075\" alt=\"\" srcset=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/Klassischer-AB-Test-300x184.png 300w, https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/Klassischer-AB-Test-1024x626.png 1024w, https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/Klassischer-AB-Test-768x470.png 768w, https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/Klassischer-AB-Test-18x12.png 18w, https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/Klassischer-AB-Test.png 1118w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-99d1ac9 e-flex e-con-boxed e-con e-parent\" data-id=\"99d1ac9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e6f8eff elementor-widget elementor-widget-heading\" data-id=\"e6f8eff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">\u00c7ok de\u011fi\u015fkenli test\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-a9f3c55 e-flex e-con-boxed e-con e-parent\" data-id=\"a9f3c55\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-cc9f1a9 e-con-full e-flex e-con e-child\" data-id=\"cc9f1a9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7476f82 elementor-widget elementor-widget-text-editor\" data-id=\"7476f82\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u00c7ok de\u011fi\u015fkenli bir testte, birka\u00e7 unsur ayn\u0131 anda de\u011fi\u015ftirilir ve farkl\u0131 kombinasyonlarda uygulan\u0131r. \u00d6rne\u011fin, bir ba\u015fl\u0131\u011f\u0131n \u00fc\u00e7 varyant\u0131 iki g\u00f6rselle birle\u015ftirilir. Bu, paralel olarak test edilen \u00e7e\u015fitli versiyonlar (\u00f6rne\u011fin A, B ve C) olu\u015fturur.<\/p>\n<p>Ama\u00e7, hangi kombinasyonun en iyi sonucu verdi\u011fini bulmakt\u0131r. Test, farkl\u0131 unsurlar\u0131n birbirini nas\u0131l etkiledi\u011fini ve hangi kombinasyonun en g\u00fc\u00e7l\u00fc etkiyi sa\u011flad\u0131\u011f\u0131n\u0131 g\u00f6sterir.<\/p>\n<p>De\u011ferlendirme, klasik bir A\/B testine k\u0131yasla \u00e7ok daha karma\u015f\u0131kt\u0131r. G\u00fcvenilir sonu\u00e7lar elde etmek i\u00e7in daha fazla trafik gerekir. Bu nedenle, t\u00fcm kombinasyonlar\u0131 anlaml\u0131 bir \u015fekilde analiz edebilmek i\u00e7in yeterli ziyaret\u00e7i olup olmad\u0131\u011f\u0131n\u0131 \u00f6nceden kontrol etmek \u00f6nemlidir.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-e17a36b e-con-full e-flex e-con e-child\" data-id=\"e17a36b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8f87543 elementor-widget elementor-widget-image\" data-id=\"8f87543\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"448\" src=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/Multivariate-Tests-1024x574.png\" class=\"attachment-large size-large wp-image-28069\" alt=\"\" srcset=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/Multivariate-Tests-1024x574.png 1024w, https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/Multivariate-Tests-300x168.png 300w, https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/Multivariate-Tests-768x431.png 768w, https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/Multivariate-Tests-18x10.png 18w, https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/Multivariate-Tests.png 1220w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-3c21d76 e-flex e-con-boxed e-con e-parent\" data-id=\"3c21d76\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3a9e42a elementor-widget elementor-widget-heading\" data-id=\"3a9e42a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">B\u00f6l\u00fcnm\u00fc\u015f URL testi\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-62dfec2 e-flex e-con-boxed e-con e-parent\" data-id=\"62dfec2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-62aeb1f e-con-full e-flex e-con e-child\" data-id=\"62aeb1f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-78990cf elementor-widget elementor-widget-text-editor\" data-id=\"78990cf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>B\u00f6l\u00fcnm\u00fc\u015f URL testinde, klasik bir A\/B testi ger\u00e7ekle\u015ftirilir, ancak testing.de\/original ve testing.de\/variante gibi farkl\u0131 URL'ler kullan\u0131l\u0131r. Kullan\u0131c\u0131lar her seferinde varyantlardan yaln\u0131zca birini g\u00f6r\u00fcr.<\/p>\n<p>Bu y\u00f6ntem, \u00f6rne\u011fin yeniden tasar\u0131mlar veya alternatif a\u00e7\u0131l\u0131\u015f sayfalar\u0131 gibi kapsaml\u0131 d\u00fczen veya konsept kar\u015f\u0131la\u015ft\u0131rmalar\u0131 i\u00e7in \u00f6zellikle uygundur.<\/p>\n<p>Teknik olarak, kullan\u0131c\u0131 sayfa y\u00fcklenmeden \u00f6nce bir varyanta y\u00f6nlendirildi\u011fi i\u00e7in test genellikle sunucu taraf\u0131nda uygulan\u0131r. Baz\u0131 test ara\u00e7lar\u0131 istemci taraf\u0131nda uygulamaya da izin verir, ancak b\u00fcy\u00fck sayfa farkl\u0131l\u0131klar\u0131 varsa bu sorunlu olabilir.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-d7ad999 e-con-full e-flex e-con e-child\" data-id=\"d7ad999\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b7e0383 elementor-widget elementor-widget-image\" data-id=\"b7e0383\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"184\" src=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/Split-URL-Test-300x184.png\" class=\"attachment-medium size-medium wp-image-28074\" alt=\"\" srcset=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/Split-URL-Test-300x184.png 300w, https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/Split-URL-Test-1024x627.png 1024w, https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/Split-URL-Test-768x470.png 768w, https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/Split-URL-Test-18x12.png 18w, https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/Split-URL-Test.png 1111w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-8205f09 e-flex e-con-boxed e-con e-parent\" data-id=\"8205f09\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-512ac44 elementor-widget elementor-widget-heading\" data-id=\"512ac44\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">A\/A testi\n\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-2f1d184 e-flex e-con-boxed e-con e-parent\" data-id=\"2f1d184\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-f22cc18 e-con-full e-flex e-con e-child\" data-id=\"f22cc18\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6ffb076 elementor-widget elementor-widget-text-editor\" data-id=\"6ffb076\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"translation-block\"><a href=\"https:\/\/varify.io\/tr\/blog\/aa-testi\/\" target=\"_self\">A\/A Testinde<\/a>, ayn\u0131 varyant iki kez oynat\u0131l\u0131r. Ama\u00e7 optimizasyon de\u011fil, teknik do\u011frulamad\u0131r. A\/B Test Arac\u0131 do\u011fru \u015fekilde kurulmu\u015f mu? \u0130zleme do\u011fru \u015fekilde \u00e7al\u0131\u015f\u0131yor mu? Trafik da\u011f\u0131l\u0131m\u0131 e\u015fit mi? Kullan\u0131c\u0131 davran\u0131\u015f\u0131 do\u011fru \u015fekilde kaydediliyor mu?<\/p><p>Bir A\/A testi ile olas\u0131 hata kaynaklar\u0131, ger\u00e7ek bir A\/B testi ba\u015flamadan \u00f6nce erken bir a\u015famada tespit edilebilir. \u00d6zellikle yeni bir test kurulumu ilk kez kullan\u0131ld\u0131\u011f\u0131nda veya sonu\u00e7lar\u0131n daha sonra g\u00fcvenilir olmas\u0131n\u0131 sa\u011flamak i\u00e7in faydal\u0131d\u0131r.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-a1c90a7 e-con-full e-flex e-con e-child\" data-id=\"a1c90a7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d7bef23 elementor-widget elementor-widget-image\" data-id=\"d7bef23\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"202\" src=\"https:\/\/varify.io\/wp-content\/uploads\/2025\/08\/aa-test-300x202.png\" class=\"attachment-medium size-medium wp-image-41809\" alt=\"\" srcset=\"https:\/\/varify.io\/wp-content\/uploads\/2025\/08\/aa-test-300x202.png 300w, https:\/\/varify.io\/wp-content\/uploads\/2025\/08\/aa-test-768x518.png 768w, https:\/\/varify.io\/wp-content\/uploads\/2025\/08\/aa-test-18x12.png 18w, https:\/\/varify.io\/wp-content\/uploads\/2025\/08\/aa-test.png 973w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-4efce45 e-flex e-con-boxed e-con e-parent\" data-id=\"4efce45\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e40974c elementor-widget elementor-widget-heading\" data-id=\"e40974c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">\u00c7ok Silahl\u0131 Haydut Testi\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-d8589e7 e-flex e-con-boxed e-con e-parent\" data-id=\"d8589e7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-a9647bf e-con-full e-flex e-con e-child\" data-id=\"a9647bf\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e906dac elementor-widget elementor-widget-text-editor\" data-id=\"e906dac\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u00c7ok kollu haydut testinde, trafik de\u011fi\u015fkenler aras\u0131nda e\u015fit olarak da\u011f\u0131t\u0131lmaz. Bunun yerine, da\u011f\u0131l\u0131m dinamik olarak uyarlan\u0131r. Bir \u00f6\u011frenme mant\u0131\u011f\u0131 hangi varyant\u0131n daha iyi performans g\u00f6sterdi\u011fini tespit eder ve kademeli olarak daha fazla kullan\u0131c\u0131y\u0131 bu versiyona y\u00f6nlendirir.<\/p><p>Bu, zaman kazand\u0131r\u0131r ve mevcut trafi\u011fi daha verimli bir \u015fekilde kullan\u0131r. Klasik A\/B testine k\u0131yasla bu yakla\u015f\u0131m, istatistiksel anlaml\u0131l\u0131k i\u00e7in uzun s\u00fcre beklemek zorunda kalmadan daha h\u0131zl\u0131 bir \u015fekilde g\u00fcvenilir sonu\u00e7lar verir.<\/p><p>Ancak bunun i\u00e7in net bir hedef tan\u0131m\u0131 ve yeterli trafik gerekir. Yanl\u0131\u015f yap\u0131land\u0131r\u0131l\u0131rsa, istatistiksel olarak a\u00e7\u0131k\u00e7a \u00fcst\u00fcn olmamas\u0131na ra\u011fmen g\u00f6r\u00fcn\u00fc\u015fte ba\u015far\u0131l\u0131 olan bir varyant\u0131n zaman\u0131ndan \u00f6nce tercih edilmesi riski vard\u0131r.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-d76a252 e-con-full e-flex e-con e-child\" data-id=\"d76a252\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9e7f614 elementor-widget elementor-widget-image\" data-id=\"9e7f614\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"191\" src=\"https:\/\/varify.io\/wp-content\/uploads\/2025\/08\/mulit-armed-bandit-test-300x191.png\" class=\"attachment-medium size-medium wp-image-41725\" alt=\"\" srcset=\"https:\/\/varify.io\/wp-content\/uploads\/2025\/08\/mulit-armed-bandit-test-300x191.png 300w, https:\/\/varify.io\/wp-content\/uploads\/2025\/08\/mulit-armed-bandit-test-18x12.png 18w, https:\/\/varify.io\/wp-content\/uploads\/2025\/08\/mulit-armed-bandit-test.png 466w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-68a3928 e-flex e-con-boxed e-con e-parent\" data-id=\"68a3928\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c7f273a elementor-widget elementor-widget-heading\" data-id=\"c7f273a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">\u00d6zellik Testi\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-751eaab e-flex e-con-boxed e-con e-parent\" data-id=\"751eaab\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-5aa56c0 e-con-full e-flex e-con e-child\" data-id=\"5aa56c0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-da71bbe elementor-widget elementor-widget-text-editor\" data-id=\"da71bbe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u00d6zellik testinde, yeni veya revize edilmi\u015f i\u015flevler \u00f6zellikle \u00e7e\u015fitli varyantlarda test edilir. \u00d6rne\u011fin, bu bir arama i\u015flevinin, bir navigasyon men\u00fcs\u00fcn\u00fcn veya bir \u00f6neri bile\u015feninin farkl\u0131 versiyonlar\u0131 olabilir. Ama\u00e7, bir i\u015flev genel kullan\u0131ma sunulmadan \u00f6nce hangi s\u00fcr\u00fcm\u00fcn daha iyi bir kullan\u0131c\u0131 deneyimi sundu\u011funu bulmakt\u0131r.<\/p><p>Teknik a\u00e7\u0131dan, \u00f6zellik bayraklar\u0131 s\u0131kl\u0131kla kullan\u0131l\u0131r. Bunlar, kullan\u0131c\u0131lar\u0131 ayr\u0131 da\u011f\u0131t\u0131mlar olmadan farkl\u0131 kod s\u00fcr\u00fcmlerine y\u00f6nlendirmeyi m\u00fcmk\u00fcn k\u0131lar. Bir\u00e7ok modern ara\u00e7, \u00fcr\u00fcn y\u00f6netimi veya UX gibi teknik olmayan ekiplerin bile \u00f6zellik testlerini ba\u011f\u0131ms\u0131z olarak ger\u00e7ekle\u015ftirebilmesi i\u00e7in kodsuz kurulumlara da izin verir.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-6d95dfd e-con-full e-flex e-con e-child\" data-id=\"6d95dfd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d31850c elementor-widget elementor-widget-image\" data-id=\"d31850c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/varify.io\/wp-content\/uploads\/2025\/08\/feature-test-300x200.png\" class=\"attachment-medium size-medium wp-image-41810\" alt=\"\" srcset=\"https:\/\/varify.io\/wp-content\/uploads\/2025\/08\/feature-test-300x200.png 300w, https:\/\/varify.io\/wp-content\/uploads\/2025\/08\/feature-test-18x12.png 18w, https:\/\/varify.io\/wp-content\/uploads\/2025\/08\/feature-test.png 680w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-3f56724 e-flex e-con-boxed e-con e-parent\" data-id=\"3f56724\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-367ee10 elementor-widget elementor-widget-heading\" data-id=\"367ee10\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Do\u011fru kurulum: A\/B testi bu ara\u00e7lara ihtiya\u00e7 duyar<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-78db12e elementor-widget elementor-widget-text-editor\" data-id=\"78db12e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"171\" data-end=\"311\">A\/B testini profesyonel bir \u015fekilde uygulamak i\u00e7in iki teknik temele ihtiyac\u0131n\u0131z vard\u0131r: bir A\/B test arac\u0131 ve bir izleme veya web analiz arac\u0131.<\/p><p data-start=\"313\" data-end=\"554\">A\/B testi arac\u0131, varyantlar\u0131n oynat\u0131lmas\u0131n\u0131 \u00fcstlenir ve trafi\u011fin orijinal s\u00fcr\u00fcm ile test varyant\u0131 aras\u0131nda temiz bir \u015fekilde b\u00f6l\u00fcnmesini sa\u011flar. Bu, orijinal ve varyant aras\u0131nda adil bir kar\u015f\u0131la\u015ft\u0131rma yap\u0131lmas\u0131n\u0131 sa\u011flar.<\/p><p data-start=\"556\" data-end=\"881\" class=\"translation-block\">\u0130zleme veya web analizi arac\u0131, kullan\u0131c\u0131lar\u0131n davran\u0131\u015flar\u0131n\u0131 kaydetmek ve bunlar\u0131 g\u00f6r\u00fcnt\u00fclenen varyantlarla ili\u015fkilendirmekle sorumludur. T\u0131klamalar\u0131, i\u015flemleri veya di\u011fer ilgili olaylar\u0131 \u00f6l\u00e7er ve b\u00f6ylece hangi varyant\u0131n hangi etkiye sahip oldu\u011funu g\u00f6sterir. Daha karma\u015f\u0131k analizler i\u00e7in <a href=\"https:\/\/varify.io\/tr\/blog\/big-query-ab-testi\/\" target=\"_self\">BigQuery ile A\/B testlerinin de\u011ferlendirilmesi<\/a> de kullan\u0131labilir.<\/p><p data-start=\"556\" data-end=\"881\">Burada \u00f6nemli olan, tahsisin tam olarak do\u011fru olmas\u0131 ve her iki sistemin birlikte m\u00fckemmel bir \u015fekilde \u00e7al\u0131\u015fmas\u0131 gerekti\u011fidir.<\/p><p data-start=\"1147\" data-end=\"1345\" data-is-last-node=\"\" data-is-only-node=\"\">Hangi A\/B test arac\u0131n\u0131n en uygun oldu\u011fu kurulumunuza, gereksinimlerinize, kendi kaynaklar\u0131n\u0131za ve mevcut b\u00fct\u00e7enize ba\u011fl\u0131d\u0131r. A\u015fa\u011f\u0131daki genel bak\u0131\u015fta, yayg\u0131n A\/B test ara\u00e7lar\u0131ndan bir se\u00e7kiyi kar\u015f\u0131la\u015ft\u0131rmal\u0131 olarak sunuyoruz:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-aeded56 e-flex e-con-boxed e-con e-parent\" data-id=\"aeded56\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2d41b8f eael-table-align-center eael-dt-th-align-left elementor-widget elementor-widget-eael-data-table\" data-id=\"2d41b8f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"eael-data-table.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"eael-data-table-wrap\" data-table_id=\"2d41b8f\" id=\"eael-data-table-wrapper-2d41b8f\" data-custom_responsive=\"false\">\n\t\t\t<table class=\"tablesorter eael-data-table center\" id=\"eael-data-table-2d41b8f\">\n\t\t\t    <thead>\n\t\t\t        <tr class=\"table-header\">\n\t\t\t\t\t\t\t\t\t            <th class=\"sorting\" id=\"\" colspan=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"data-table-header-text\">Alet<\/span><\/th>\n\t\t\t        \t\t\t\t            <th class=\"sorting\" id=\"\" colspan=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"data-table-header-text\">Varify.io\u00ae<\/span><\/th>\n\t\t\t        \t\t\t\t            <th class=\"sorting\" id=\"\" colspan=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"data-table-header-text\"> Optimizely<\/span><\/th>\n\t\t\t        \t\t\t\t            <th class=\"sorting\" id=\"\" colspan=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"data-table-header-text\">VWO<\/span><\/th>\n\t\t\t        \t\t\t\t            <th class=\"sorting\" id=\"\" colspan=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"data-table-header-text\">AB Tasty<\/span><\/th>\n\t\t\t        \t\t\t\t        <\/tr>\n\t\t\t    <\/thead>\n\t\t\t  \t<tbody>\n\t\t\t\t\t\t\t\t\t\t\t<tr>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tWeb sitesi\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/varify.io\/tr\/\" target=\"_blank\" rel=\"noopener noreferrer\">varify.io<\/a>\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.optimizely.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">optimizely.com<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/vwo.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">vwo.com<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.abtasty.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">abtasty.com<\/a>\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/tr>\n\t\t\t        \t\t\t\t\t\t<tr>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\u00d6zellikler\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/varify.io\/tr\/fonksiyonlar\/\">\u00d6zelliklere ba\u011flant\u0131<\/a>\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.abtasty.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u00d6zelliklere ba\u011flant\u0131<\/a>\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.abtasty.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u00d6zelliklere ba\u011flant\u0131<\/a>\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.abtasty.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u00d6zelliklere ba\u011flant\u0131<\/a>\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/tr>\n\t\t\t        \t\t\t\t\t\t<tr>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tMen\u015fe \u00fclke\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tAlmanya\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tABD\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tHindistan\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tFransa\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/tr>\n\t\t\t        \t\t\t\t\t\t<tr>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\u00d6zel \u00f6zellikler\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tSabit fiyata s\u0131n\u0131rs\u0131z trafik Test analizleri mevcut web analiz ara\u00e7lar\u0131 ile uygulanabilir. CRO uzmanlar\u0131 taraf\u0131ndan geli\u015ftirilmi\u015ftir\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\u0130lk A\/B test ara\u00e7lar\u0131ndan biri ve en b\u00fcy\u00fck sa\u011flay\u0131c\u0131. Bug\u00fcn, A\/B testinin \u00f6tesine ge\u00e7en di\u011fer alanlara odaklanan saf bir kurumsal \u00fcr\u00fcn.\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tUzun bir ge\u00e7mi\u015fe sahip ve en b\u00fcy\u00fck sa\u011flay\u0131c\u0131lardan biri. Daha \u00e7ok kurumsal segmentte konumland\u0131r\u0131lm\u0131\u015ft\u0131r. Is\u0131 haritalar\u0131 ve oturum kay\u0131tlar\u0131 da i\u00e7erir.\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tBir dizi harika widget ve entegrasyon i\u00e7erir.\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/tr>\n\t\t\t        \t\t\t\t\t\t<tr>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\u015eeffaf fiyatland\u0131rma\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tEvet\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tHay\u0131r\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tEvet\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tHay\u0131r\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/tr>\n\t\t\t        \t\t\t\t\t\t<tr>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tFaturalama modeli\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tSabit \u00fccret\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\u0130stek \u00fczerine\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tTrafik (kademeli)\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\u0130stek \u00fczerine\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/tr>\n\t\t\t        \t\t\t\t\t\t<tr>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tAyl\u0131k iptal edilebilir mi?\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tEvet\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tBulunamad\u0131\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tEvet\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tBulunamad\u0131\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/tr>\n\t\t\t        \t\t\t\t\t\t<tr>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tAyl\u0131k 100.000 kullan\u0131c\u0131 i\u00e7in fiyat\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t$129\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t$665'ten\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\u0130stek \u00fczerine\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\u0130stek \u00fczerine\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/tr>\n\t\t\t        \t\t\t\t\t\t<tr>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tAyl\u0131k 500.000 kullan\u0131c\u0131 i\u00e7in fiyat\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t$129\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t$2961\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\u0130stek \u00fczerine\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\u0130stek \u00fczerine\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/tr>\n\t\t\t        \t\t\t\t\t\t<tr>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\u00dccretsiz s\u00fcr\u00fcm\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tHay\u0131r\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tHay\u0131r\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tEvet (50000 kullan\u0131c\u0131\/ay'a kadar, s\u0131n\u0131rl\u0131 i\u015flev yelpazesi)\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tHay\u0131r\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/tr>\n\t\t\t        \t\t\t\t\t\t<tr>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tTest s\u00fcr\u00fcm\u00fc\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t30 g\u00fcn\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\u0130stek \u00fczerine\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t30 g\u00fcn\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\u0130stek \u00fczerine\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/tr>\n\t\t\t        \t\t\t\t\t\t<tr>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tSabit trafik \u00fccreti mi?\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tEvet\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tHay\u0131r\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tHay\u0131r\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\"><div class=\"td-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\tHay\u0131r\t\t\t\t\t\t\t\t\t\t\t\t<\/div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/tr>\n\t\t\t        \t\t\t    <\/tbody>\n\t\t\t<\/table>\n\t\t<\/div>\n\t  \t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-529d099 elementor-widget elementor-widget-spacer\" data-id=\"529d099\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"examples\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-83d97e3 elementor-widget elementor-widget-text-editor\" data-id=\"83d97e3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"translation-block\">Di\u011fer sa\u011flay\u0131c\u0131larla ilgili kapsaml\u0131 bir genel bak\u0131\u015f i\u00e7in <a href=\"https:\/\/varify.io\/tr\/blog\/ab-test-araclari\/\" target=\"_self\">en iyi A\/B Test Ara\u00e7lar\u0131<\/a> hakk\u0131ndaki makalemizi inceleyebilirsiniz.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-adc1d9e e-con-full e-flex e-con e-parent\" data-id=\"adc1d9e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b5178b2 elementor-widget elementor-widget-heading\" data-id=\"b5178b2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">A\/B testi ger\u00e7ekten ne getiriyor: \u0130ki ger\u00e7ek \u00f6rnek<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2977006 elementor-widget elementor-widget-text-editor\" data-id=\"2977006\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Belirli projeler, A\/B testinin uygulamada ne kadar etkili olabilece\u011fini g\u00f6stermektedir. A\u015fa\u011f\u0131daki \u00f6rnekler iki farkl\u0131 sekt\u00f6rden geliyor, ancak ortak bir noktay\u0131 g\u00f6steriyor: net bir hipotezle yap\u0131lan k\u00fc\u00e7\u00fck de\u011fi\u015fiklikler \u00f6l\u00e7\u00fclebilir derecede daha iyi sonu\u00e7lara yol a\u00e7t\u0131.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-0f92567 e-flex e-con-boxed e-con e-parent\" data-id=\"0f92567\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b6d3671 elementor-widget elementor-widget-heading\" data-id=\"b6d3671\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">a) Carglass: Hedefli bindirme yoluyla +28,5 % daha fazla rezervasyon<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4b141be elementor-widget elementor-widget-text-editor\" data-id=\"4b141be\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Carglass \u00f6ncelikle araba \u00f6n camlar\u0131n\u0131n onar\u0131m\u0131 ve de\u011fi\u015ftirilmesiyle bilinir. Daha az mevcut: \u015eirket ayr\u0131ca \u00f6n cam s\u0131zd\u0131rmazl\u0131\u011f\u0131 gibi ek hizmetler de sunmaktad\u0131r ve hedeflenen A\/B testi yoluyla daha fazla odaklan\u0131lmas\u0131 gerekenler tam olarak bunlard\u0131r.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-ded7c84 e-flex e-con-boxed e-con e-parent\" data-id=\"ded7c84\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-57c2a64 e-con-full e-flex e-con e-child\" data-id=\"57c2a64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9f15e62 elementor-widget elementor-widget-heading\" data-id=\"9f15e62\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Orijinal (A)<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-66b0e35 elementor-widget elementor-widget-image\" data-id=\"66b0e35\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"630\" height=\"608\" src=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/Carglass-AB-Test-Original.png\" class=\"attachment-large size-large wp-image-27507\" alt=\"\" srcset=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/Carglass-AB-Test-Original.png 630w, https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/Carglass-AB-Test-Original-300x290.png 300w, https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/Carglass-AB-Test-Original-12x12.png 12w\" sizes=\"(max-width: 630px) 100vw, 630px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8db5c0e elementor-widget elementor-widget-text-editor\" data-id=\"8db5c0e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\ud83d\udc49 \"Protect\" (\u00f6n cam dolgu macunu) i\u00e7in ek referans olmadan standart rezervasyon s\u00fcreci<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-5a8b156 e-con-full e-flex e-con e-child\" data-id=\"5a8b156\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ca8ca63 elementor-widget elementor-widget-heading\" data-id=\"ca8ca63\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Varyant (B)<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c42feea elementor-widget elementor-widget-image\" data-id=\"c42feea\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"631\" height=\"610\" src=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/Carglass-AB-Test-Variante.png\" class=\"attachment-large size-large wp-image-27506\" alt=\"\" srcset=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/Carglass-AB-Test-Variante.png 631w, https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/Carglass-AB-Test-Variante-300x290.png 300w, https:\/\/varify.io\/wp-content\/uploads\/2023\/05\/Carglass-AB-Test-Variante-12x12.png 12w\" sizes=\"(max-width: 631px) 100vw, 631px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9280433 elementor-widget elementor-widget-text-editor\" data-id=\"9280433\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\ud83d\udc49 \u00d6deme sayfas\u0131nda, do\u011frudan rezervasyon se\u00e7ene\u011fi de dahil olmak \u00fczere m\u00fch\u00fcrlemenin faydalar\u0131n\u0131 a\u00e7\u0131k ve g\u00f6rsel bir \u015fekilde vurgulayan ek kaplama.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-b6701f5 e-flex e-con-boxed e-con e-parent\" data-id=\"b6701f5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6bb3c1f elementor-widget elementor-widget-text-editor\" data-id=\"6bb3c1f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"translation-block\"><strong>\u0130lk durum:<\/strong><br> Ek hizmet zaten rezerve edilebilirdi, ancak nadiren aktif olarak se\u00e7iliyordu. Ama\u00e7, rezervasyon ak\u0131\u015f\u0131n\u0131 kesintiye u\u011fratmadan kritik anda g\u00f6r\u00fcn\u00fcr k\u0131lmakt\u0131.<\/p><p class=\"translation-block\"><strong>Hipotez:<\/strong><br> Sonu\u00e7 b\u00f6l\u00fcm\u00fcnden hemen \u00f6nce yer alan, net bir \u015fekilde form\u00fcle edilmi\u015f ve g\u00f6rsel olarak desteklenmi\u015f k\u0131sa, ba\u011flamsal bir not, kullan\u0131c\u0131lar\u0131n teklifi aktif olarak ekleme olas\u0131l\u0131\u011f\u0131n\u0131 art\u0131r\u0131r.<\/p><p class=\"translation-block\"><strong>Test kurulumu:<\/strong><br>\u0130ki varyant Varify.io'nun A\/B test arac\u0131 kullan\u0131larak oynand\u0131. Tek fark kaplama oldu. Bunun d\u0131\u015f\u0131nda tasar\u0131m ve s\u00fcre\u00e7 de\u011fi\u015fmedi<\/p><p class=\"translation-block\"><strong>Sonu\u00e7:<\/strong><br> Varyant B, \"Protect\" i\u00e7in rezervasyon oran\u0131nda 28,5 %'lik bir art\u0131\u015f sa\u011flad\u0131. Daha sonraki yinelemelerden sonra, 81,9 %'lik k\u00fcm\u00fclatif bir art\u0131\u015f elde edildi. Uzun vadede, ek hizmet i\u00e7in rezervasyon oran\u0131 y\u0131l boyunca +182 % artm\u0131\u015ft\u0131r.<\/p><p class=\"translation-block\">\ud83d\udc49 Test yap\u0131s\u0131 ve sonu\u00e7lar\u0131 hakk\u0131nda daha fazla ayr\u0131nt\u0131 i\u00e7in buraya bak\u0131n: <a href=\"https:\/\/varify.io\/wp-content\/uploads\/2025\/09\/VA-Success-Carglass-new.pdf\" target=\"_self\">Carglass Vaka \u00c7al\u0131\u015fmas\u0131 (PDF)<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-6e943d8 e-flex e-con-boxed e-con e-parent\" data-id=\"6e943d8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-edb6f3f elementor-widget elementor-widget-heading\" data-id=\"edb6f3f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">b) AlpacaCamping: K\u00fc\u00e7\u00fck bir UX de\u011fi\u015fikli\u011fi ile +33 % daha fazla d\u00f6n\u00fc\u015f\u00fcm<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a1e58c4 elementor-widget elementor-widget-text-editor\" data-id=\"a1e58c4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>AlpacaCamping, gezginleri \u00f6zel arazilerdeki ola\u011fan\u00fcst\u00fc sahalarla bir araya getiriyor. \u00d6zg\u00fcnl\u00fck ve duygu, kullan\u0131c\u0131 deneyiminin merkezinde yer al\u0131yor. Ancak tam da bu noktada aramadaki zay\u0131f bir nokta ortaya \u00e7\u0131kt\u0131.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-f26bf17 e-con-full e-flex e-con e-child\" data-id=\"f26bf17\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-c768b12 e-con-full e-flex e-con e-child\" data-id=\"c768b12\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7926b89 elementor-widget elementor-widget-heading\" data-id=\"7926b89\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Orijinal (A)<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a425243 elementor-widget elementor-widget-image\" data-id=\"a425243\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"377\" height=\"665\" src=\"https:\/\/varify.io\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-03-at-15.17.37.png\" class=\"attachment-large size-large wp-image-41454\" alt=\"\" srcset=\"https:\/\/varify.io\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-03-at-15.17.37.png 377w, https:\/\/varify.io\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-03-at-15.17.37-170x300.png 170w, https:\/\/varify.io\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-03-at-15.17.37-7x12.png 7w\" sizes=\"(max-width: 377px) 100vw, 377px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-710c475 elementor-widget elementor-widget-text-editor\" data-id=\"710c475\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tDaha fazla i\u00e7erik veya \u00f6nizleme olmadan saf harita g\u00f6r\u00fcn\u00fcm\u00fc. Kullan\u0131c\u0131lar yaln\u0131zca park yerlerinin da\u011f\u0131l\u0131m\u0131n\u0131 g\u00f6r\u00fcr, ancak belirli teklifleri g\u00f6remez.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-23427fe e-con-full e-flex e-con e-child\" data-id=\"23427fe\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9b74983 elementor-widget elementor-widget-heading\" data-id=\"9b74983\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Varyant (B)<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-02f4edd elementor-widget elementor-widget-image\" data-id=\"02f4edd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"374\" height=\"668\" src=\"https:\/\/varify.io\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-03-at-15.17.50.png\" class=\"attachment-large size-large wp-image-41455\" alt=\"\" srcset=\"https:\/\/varify.io\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-03-at-15.17.50.png 374w, https:\/\/varify.io\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-03-at-15.17.50-168x300.png 168w, https:\/\/varify.io\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-03-at-15.17.50-7x12.png 7w\" sizes=\"(max-width: 374px) 100vw, 374px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-edce78e elementor-widget elementor-widget-text-editor\" data-id=\"edce78e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\ud83d\udc49 Resim, bilgi ve derecelendirme dahil olmak \u00fczere hemen g\u00f6r\u00fclebilen alana sahip liste g\u00f6r\u00fcn\u00fcm\u00fc. G\u00f6rsel ilgiyi etkinle\u015ftirir ve rezervasyon s\u00fcrecine giri\u015f derinli\u011fini art\u0131r\u0131r.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-d4b0d4b e-con-full e-flex e-con e-parent\" data-id=\"d4b0d4b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a6cb3b7 elementor-widget elementor-widget-text-editor\" data-id=\"a6cb3b7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"translation-block\"><strong>\u0130lk durum:<\/strong><br> \u00c7o\u011fu kullan\u0131c\u0131 arama sayfas\u0131 \u00fczerinden giri\u015f yap\u0131yor. Bu, varsay\u0131lan olarak yaln\u0131zca bir harita g\u00f6steriyordu. Bir saha hakk\u0131nda daha fazla ayr\u0131nt\u0131 g\u00f6rmek istiyorsan\u0131z, aktif olarak liste g\u00f6r\u00fcn\u00fcm\u00fcne ge\u00e7meniz gerekiyordu. Bir\u00e7o\u011fu bunu yapmad\u0131 ve aramay\u0131 erkenden iptal etti.<\/p><p class=\"translation-block\"><strong>Hedef:<\/strong><br>Sahalar i\u00e7in do\u011frudan giri\u015fte, ek t\u0131klama olmadan daha fazla g\u00f6r\u00fcn\u00fcrl\u00fck olu\u015fturmak. Liste, kullan\u0131c\u0131lara ne bekleyebileceklerini hemen g\u00f6stermelidir.<\/p><p class=\"translation-block\"><strong>Hipotez:<\/strong><br>E\u011fer belirli bir yer giri\u015fte hemen g\u00f6r\u00fclebiliyorsa, duygusal ba\u011f ve bununla birlikte etkile\u015fim ve rezervasyon olas\u0131l\u0131\u011f\u0131 artar.<\/p><p class=\"translation-block\"><strong>Test kurulumu:<\/strong><br> A\/B testi, trafi\u011fin her iki varyanta e\u015fit olarak da\u011f\u0131t\u0131ld\u0131\u011f\u0131 16 g\u00fcnl\u00fck bir s\u00fcre boyunca ger\u00e7ekle\u015ftirildi. Toplam 92.000'den fazla kullan\u0131c\u0131 kat\u0131ld\u0131. Test, y\u00fczde 97,7'lik bir istatistiksel anlaml\u0131l\u0131kla Varify.io \u00fczerinden ger\u00e7ekle\u015ftirildi.<\/p><p class=\"translation-block\"><strong>Sonu\u00e7:<br><\/strong>G\u00f6r\u00fcn\u00fcr \u00f6nizlemeye sahip varyant y\u00fczde 33 daha y\u00fcksek d\u00f6n\u00fc\u015f\u00fcm oranlar\u0131 ve y\u00fczde 21 daha fazla kullan\u0131c\u0131n\u0131n \u00f6deme s\u00fcrecini ba\u015flatmas\u0131n\u0131 sa\u011flad\u0131<\/p><p>A\/B testi 16 g\u00fcn boyunca 92.000'den fazla kullan\u0131c\u0131yla ger\u00e7ekle\u015ftirildi. Sonu\u00e7 y\u00fczde 97,7 ile istatistiksel olarak anlaml\u0131yd\u0131.<\/p><p class=\"translation-block\"><strong>Sonu\u00e7:<\/strong><br>G\u00f6rsel giri\u015f noktalar\u0131, sade bir harita g\u00f6r\u00fcn\u00fcm\u00fcnden daha h\u0131zl\u0131 harekete ge\u00e7er. Duygu, konumu yener. \u00d6nizleme art\u0131k arama deneyiminin ayr\u0131lmaz bir par\u00e7as\u0131 ve d\u00f6n\u00fc\u015f\u00fcm \u00fczerinde net bir etkisi var.<\/p><p class=\"translation-block\">\ud83d\udc49 Test s\u00fcreci ve sonu\u00e7lar\u0131 hakk\u0131nda daha fazla bilgiyi burada bulabilirsiniz: <a href=\"https:\/\/varify.io\/wp-content\/uploads\/2025\/09\/VA-Success-AlpacaCamping.pdf\" target=\"_self\">AlpacaCamping Vaka \u00c7al\u0131\u015fmas\u0131 (PDF)<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-7dcf184 e-con-full e-flex e-con e-parent\" data-id=\"7dcf184\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e2150ad elementor-widget elementor-widget-heading\" data-id=\"e2150ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">A\/B testinde istatistikler: Ger\u00e7ekten \u00f6nemli olan nedir?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6d54bfe elementor-widget elementor-widget-text-editor\" data-id=\"6d54bfe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A\/B testi yaln\u0131zca sonu\u00e7 istatistiksel olarak g\u00fcvenilirse ger\u00e7ek bilgiler sa\u011flar. Sonu\u00e7taki y\u00fczde birka\u00e7l\u0131k fark genellikle g\u00f6sterge tablosunda etkileyici g\u00f6r\u00fcn\u00fcr. Ancak bu ger\u00e7ekten daha m\u0131 iyi yoksa sadece bir tesad\u00fcf m\u00fc?<\/p><p><strong>\u00d6nem neden \u00e7ok \u00f6nemlidir?<\/strong><\/p><p>Bir test ancak bir varyant\u0131n \u00f6nemli \u00f6l\u00e7\u00fcde daha iyi performans g\u00f6sterdi\u011fini kesin olarak s\u00f6yleyebildi\u011finizde tamamlan\u0131r. Uygulamada, 95 % g\u00fcven d\u00fczeyi genel standart olarak kabul g\u00f6rm\u00fc\u015ft\u00fcr. Bu, fark\u0131n sadece \u015fansa ba\u011fl\u0131 oldu\u011funa dair maksimum y\u00fczde be\u015f olas\u0131l\u0131k oldu\u011fu anlam\u0131na gelir.<\/p><p><strong>A\/B testi i\u00e7in bu \u00fc\u00e7 istatistiksel terimi bilmeniz gerekir:<\/strong><\/p><ul><li class=\"translation-block\"><strong>G\u00fcven d\u00fczeyi (anlaml\u0131l\u0131k d\u00fczeyi):<\/strong> Sonucun ne kadar kesin oldu\u011funu g\u00f6sterir. 95 % de\u011feri \u015fu anlama gelir: Sonu\u00e7 100 vakadan 95'inde do\u011frulan\u0131r.<\/li><li class=\"translation-block\"><strong>\u00d6rneklem b\u00fcy\u00fckl\u00fc\u011f\u00fc:<\/strong> Sonucun anlaml\u0131 olmas\u0131 i\u00e7in ka\u00e7 kullan\u0131c\u0131 gerekti\u011fini g\u00f6sterir. \u00c7ok az ziyaret\u00e7i = g\u00fcvenilir bir ifade yok.<\/li><li class=\"translation-block\"><strong>G\u00fcven aral\u0131\u011f\u0131:<\/strong> Ger\u00e7ek de\u011ferin y\u00fcksek olas\u0131l\u0131kla bulundu\u011fu aral\u0131k. <a href=\"https:\/\/varify.io\/tr\/blog\/guven-araligi\/\" target=\"_blank\" rel=\"noopener\">G\u00fcven aral\u0131\u011f\u0131<\/a> ne kadar dar olursa, sonu\u00e7 o kadar kesin olur.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d313a6b elementor-widget elementor-widget-text-editor\" data-id=\"d313a6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Ge\u00e7erli bir testin ihtiyac\u0131 olan \u015fey:<\/strong><\/p><ul><li>Net bir hedef metrik (\u00f6r. t\u0131klamalar veya rezervasyonlar)<\/li><li>Trafi\u011fin de\u011fi\u015fkenler aras\u0131nda e\u015fit da\u011f\u0131l\u0131m\u0131<\/li><li>Yeterince geni\u015f bir kullan\u0131c\u0131 taban\u0131<\/li><li>Yeterli \u00e7al\u0131\u015fma s\u00fcresi (genellikle birka\u00e7 g\u00fcn ila hafta)<\/li><li>\u0130statistiksel testlerle temiz bir de\u011ferlendirme<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e1ff96b elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"e1ff96b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"749\" height=\"396\" src=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/10\/Signifikanzrechner-Beispiel.png\" class=\"attachment-large size-large wp-image-24824\" alt=\"\" srcset=\"https:\/\/varify.io\/wp-content\/uploads\/2023\/10\/Signifikanzrechner-Beispiel.png 749w, https:\/\/varify.io\/wp-content\/uploads\/2023\/10\/Signifikanzrechner-Beispiel-300x159.png 300w, https:\/\/varify.io\/wp-content\/uploads\/2023\/10\/Signifikanzrechner-Beispiel-18x10.png 18w\" sizes=\"(max-width: 749px) 100vw, 749px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-acd18d3 elementor-widget elementor-widget-text-editor\" data-id=\"acd18d3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Testiniz i\u00e7in ka\u00e7 kullan\u0131c\u0131ya ihtiyac\u0131n\u0131z oldu\u011funu bilmek ister misiniz?<\/p><p class=\"translation-block\">\ud83d\udc49 <a href=\"https:\/\/varify.io\/tr\/anlamlilik-hesaplayici\/\" target=\"_self\">\u0130\u015fte \u00f6nem hesaplay\u0131c\u0131<\/a><\/p><p>\u0130statistik uzman\u0131 olman\u0131za gerek yok, ancak anlaml\u0131l\u0131\u011f\u0131n neden bu kadar \u00f6nemli oldu\u011funu anlamal\u0131s\u0131n\u0131z. \u00c7ok erken durursan\u0131z veya \u00e7ok az veriyle test yaparsan\u0131z, \u015fansa dayal\u0131 kararlar vermi\u015f olursunuz. Bu da optimizasyonun tam tersidir.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-5aded0d e-flex e-con-boxed e-con e-parent\" data-id=\"5aded0d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0b87607 elementor-widget elementor-widget-heading\" data-id=\"0b87607\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">SSS - A\/B testi hakk\u0131nda sorular ve cevaplar<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-30db76c elementor-widget elementor-widget-eael-adv-accordion\" data-id=\"30db76c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"eael-adv-accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t            <div class=\"eael-adv-accordion\" id=\"eael-adv-accordion-30db76c\" data-scroll-on-click=\"no\" data-scroll-speed=\"300\" data-accordion-id=\"30db76c\" data-accordion-type=\"accordion\" data-toogle-speed=\"300\">\n            <div class=\"eael-accordion-list\">\n\t\t\t\t\t<div id=\"wie-integriert-man-ab-testing-im-unternehmen\" class=\"elementor-tab-title eael-accordion-header\" tabindex=\"0\" data-tab=\"1\" aria-controls=\"elementor-tab-content-5121\"><span class=\"eael-advanced-accordion-icon-closed\"><i aria-hidden=\"true\" class=\"fa-accordion-icon fas fa-plus\"><\/i><\/span><span class=\"eael-advanced-accordion-icon-opened\"><i aria-hidden=\"true\" class=\"fa-accordion-icon fas fa-minus\"><\/i><\/span><span class=\"eael-accordion-tab-title\">A\/B testini \u015firketinize nas\u0131l entegre ediyorsunuz?<\/span><\/div><div id=\"elementor-tab-content-5121\" class=\"eael-accordion-content clearfix\" data-tab=\"1\" aria-labelledby=\"wie-integriert-man-ab-testing-im-unternehmen\"><p>\u00d6rne\u011fin, A\/B testini \u015firketinize yerle\u015ftirmek i\u00e7in, de\u011ferini g\u00f6steren bir at\u00f6lye \u00e7al\u0131\u015fmas\u0131yla ba\u015flay\u0131n: K\u00fc\u00e7\u00fck de\u011fi\u015fiklikler nas\u0131l b\u00fcy\u00fck bir etki yaratabilir?<\/p><p>Testleri planlamak ve y\u00fcr\u00fctmek i\u00e7in en ba\u015f\u0131ndan itibaren g\u00f6rev alan \u00e7apraz fonksiyonlu bir ekip olu\u015fturun. Ortak hedefler belirleyin ve herkesin sonu\u00e7lar\u0131 ger\u00e7ek zamanl\u0131 olarak g\u00f6rmesini sa\u011flayan bir platform sa\u011flay\u0131n.<\/p><p>Veriye dayal\u0131 kararlar\u0131n norm haline geldi\u011fi bir k\u00fclt\u00fcr\u00fc bu \u015fekilde yarat\u0131rs\u0131n\u0131z.<\/p><p>Olas\u0131 direncin \u00fcstesinden gelmek i\u00e7in, bu y\u00f6ntemin potansiyelini ve \u00f6nemini karar vericilere a\u00e7\u0131k ve ikna edici bir \u015fekilde iletmek de \u00f6nemlidir.<\/p><p>A\/B testinin kullan\u0131c\u0131 davran\u0131\u015flar\u0131 hakk\u0131nda nas\u0131l do\u011frudan i\u00e7g\u00f6r\u00fc sa\u011flad\u0131\u011f\u0131n\u0131 ve kararlar\u0131 sa\u011flam bir veri temeline oturtarak daha fazla d\u00f6n\u00fc\u015f\u00fcm, sat\u0131\u015f ve nihayetinde daha iyi \u00fcr\u00fcn ve hizmetler sa\u011flad\u0131\u011f\u0131n\u0131 g\u00f6sterin.<\/p><p><span style=\"text-decoration: underline\"><strong>Tavsiye ederiz:<\/strong><\/span><\/p><ul><li class=\"translation-block\"><strong>Olas\u0131 direncin fark\u0131nda olun:<\/strong> Ekipte ve karar vericiler aras\u0131nda olas\u0131 \u015f\u00fcphecili\u011fin yan\u0131 s\u0131ra s\u0131k s\u0131k ya\u015fanan de\u011fi\u015fim korkusuyla ba\u015fa \u00e7\u0131k\u0131n.<\/li><li class=\"translation-block\"><strong>\u0130kna edici \u00e7al\u0131\u015fmay\u0131 yap\u0131n:<\/strong> Yat\u0131r\u0131m getirisini ve kullan\u0131c\u0131 deneyiminin iyile\u015ftirilmesini g\u00f6sterin.<\/li><li class=\"translation-block\"><strong>Profesyonel destek al\u0131n:<\/strong> Entegrasyon s\u00fcrecini uzmanl\u0131k ve en iyi uygulamalarla kolayla\u015ft\u0131rmak i\u00e7in uzmanlar getirmeyi d\u00fc\u015f\u00fcn\u00fcn.<\/li><\/ul><p>Net arg\u00fcmanlar, pratik \u00f6rnekler ve profesyonel deste\u011fe yat\u0131r\u0131m yapma iste\u011fini bir araya getirerek, A\/B testi \u015firkette de\u011ferli bir ara\u00e7 olarak ba\u015far\u0131l\u0131 bir \u015fekilde kurulabilir.<\/p><\/div>\n\t\t\t\t\t<\/div><div class=\"eael-accordion-list\">\n\t\t\t\t\t<div id=\"welche-grenzen-hat-ab-testing\" class=\"elementor-tab-title eael-accordion-header\" tabindex=\"0\" data-tab=\"2\" aria-controls=\"elementor-tab-content-5122\"><span class=\"eael-advanced-accordion-icon-closed\"><i aria-hidden=\"true\" class=\"fa-accordion-icon fas fa-plus\"><\/i><\/span><span class=\"eael-advanced-accordion-icon-opened\"><i aria-hidden=\"true\" class=\"fa-accordion-icon fas fa-minus\"><\/i><\/span><span class=\"eael-accordion-tab-title\">A\/B testinin s\u0131n\u0131rlar\u0131 nelerdir?<\/span><\/div><div id=\"elementor-tab-content-5122\" class=\"eael-accordion-content clearfix\" data-tab=\"2\" aria-labelledby=\"welche-grenzen-hat-ab-testing\"><p>A\/B testi, web sitenizde neyin i\u015fe yarad\u0131\u011f\u0131n\u0131n y\u00fczeyini k\u0131rar, ancak daha derin nedenleri ortaya \u00e7\u0131karmak s\u00f6z konusu oldu\u011funda s\u0131n\u0131rlar\u0131na ula\u015f\u0131r.<\/p><p>\u0130\u015fte bu y\u00fczden kutunun d\u0131\u015f\u0131nda d\u00fc\u015f\u00fcnmek \u00f6nemlidir...<\/p><p class=\"translation-block\">Kendinizi <span style=\"text-decoration: underline\"><strong>d\u00f6n\u00fc\u015f\u00fcm optimizasyonu ve davran\u0131\u015fsal ekonomi d\u00fcnyas\u0131na b\u0131rak\u0131n.<\/strong><\/span> Bu alanlar size yaln\u0131zca hangi de\u011fi\u015fikliklerin ba\u015far\u0131 getirdi\u011fini de\u011fil, ayn\u0131 zamanda nedenini de anlaman\u0131z i\u00e7in ara\u00e7lar sa\u011flar.<\/p><p>Bu, kullan\u0131c\u0131lar\u0131n\u0131z\u0131n ihtiya\u00e7lar\u0131 ve motivasyonlar\u0131 hakk\u0131nda daha derin bir anlay\u0131\u015f geli\u015ftirmek ve web sitenizi yaln\u0131zca \u00e7al\u0131\u015fan de\u011fil, ayn\u0131 zamanda b\u00fcy\u00fcleyici ve ilgi \u00e7ekici bir yer haline getirmekle ilgilidir.<\/p><\/div>\n\t\t\t\t\t<\/div><div class=\"eael-accordion-list\">\n\t\t\t\t\t<div id=\"was-sind-herausforderungen-von-ab-tests\" class=\"elementor-tab-title eael-accordion-header\" tabindex=\"0\" data-tab=\"3\" aria-controls=\"elementor-tab-content-5123\"><span class=\"eael-advanced-accordion-icon-closed\"><i aria-hidden=\"true\" class=\"fa-accordion-icon fas fa-plus\"><\/i><\/span><span class=\"eael-advanced-accordion-icon-opened\"><i aria-hidden=\"true\" class=\"fa-accordion-icon fas fa-minus\"><\/i><\/span><span class=\"eael-accordion-tab-title\">A\/B testinin zorluklar\u0131 nelerdir?<\/span><\/div><div id=\"elementor-tab-content-5123\" class=\"eael-accordion-content clearfix\" data-tab=\"3\" aria-labelledby=\"was-sind-herausforderungen-von-ab-tests\"><p>A\/B testinin en b\u00fcy\u00fck zorluklar\u0131ndan biri asl\u0131nda sab\u0131rd\u0131r. Sonu\u00e7lara atlamak optimizasyon stratejinizi yanl\u0131\u015f y\u00f6nlendirebilece\u011finden, \u00f6nemli verileri beklemek ger\u00e7ek bir sab\u0131r testi olabilir.<\/p><p>Testlerin niceli\u011fi ve niteli\u011fi aras\u0131nda bir denge sa\u011flamak da bir o kadar \u00f6nemlidir. Ayn\u0131 anda \u00e7ok fazla test yapmak sizi bir veri seli i\u00e7inde bo\u011fulmaya terk edebilir. \u00c7ok az say\u0131da test ise A\/B testinin optimizasyon ve kullan\u0131c\u0131 tercihlerini anlama konusunda sundu\u011fu potansiyelin tamam\u0131n\u0131 ortaya \u00e7\u0131karmayacakt\u0131r.<\/p><p>\u0130\u015fin s\u0131rr\u0131 stratejik bir se\u00e7im yapmakta yat\u0131yor:<\/p><p>Anlaml\u0131 i\u00e7g\u00f6r\u00fcler i\u00e7in en b\u00fcy\u00fck potansiyele sahip testlere \u00f6ncelik vererek, her testin de\u011ferini en \u00fcst d\u00fczeye \u00e7\u0131kar\u0131r ve a\u015f\u0131r\u0131 veri y\u00fcklenmesini \u00f6nlersiniz.<\/p><\/div>\n\t\t\t\t\t<\/div><div class=\"eael-accordion-list\">\n\t\t\t\t\t<div id=\"wie-fhre-ich-ab-tests-im-einklang-mit-seo-durch\" class=\"elementor-tab-title eael-accordion-header\" tabindex=\"0\" data-tab=\"4\" aria-controls=\"elementor-tab-content-5124\"><span class=\"eael-advanced-accordion-icon-closed\"><i aria-hidden=\"true\" class=\"fa-accordion-icon fas fa-plus\"><\/i><\/span><span class=\"eael-advanced-accordion-icon-opened\"><i aria-hidden=\"true\" class=\"fa-accordion-icon fas fa-minus\"><\/i><\/span><span class=\"eael-accordion-tab-title\">SEO do\u011frultusunda A\/B testlerini nas\u0131l ger\u00e7ekle\u015ftirebilirim?<\/span><\/div><div id=\"elementor-tab-content-5124\" class=\"eael-accordion-content clearfix\" data-tab=\"4\" aria-labelledby=\"wie-fhre-ich-ab-tests-im-einklang-mit-seo-durch\"><p>A\/B testlerini etkili bir \u015fekilde ve SEO uygulamalar\u0131na uygun olarak ger\u00e7ekle\u015ftirmek i\u00e7in a\u015fa\u011f\u0131daki yakla\u015f\u0131m esast\u0131r.<\/p><p>\u00d6ncelikle iyi haber: Google gibi arama motorlar\u0131 A\/B testlerini destekler ve te\u015fvik eder. Do\u011fru uyguland\u0131klar\u0131 s\u00fcrece arama motoru s\u0131ralamalar\u0131 olumsuz etkilenmeyecektir.<\/p><p>\u0130\u015fte size yard\u0131mc\u0131 olacak \u00fc\u00e7 temel k\u0131lavuz:<\/p><p class=\"translation-block\"><span style=\"text-decoration: underline\"><strong>1. Gizlemeden kesinlikle ka\u00e7\u0131n\u0131n:<\/strong><\/span> Gizleme, yani ziyaret\u00e7ilere ve arama motorlar\u0131na farkl\u0131 i\u00e7erik g\u00f6stermek web sitenize zarar verebilir. Googlebot da dahil olmak \u00fczere t\u00fcm kullan\u0131c\u0131lar\u0131n ayn\u0131 i\u00e7eri\u011fi g\u00f6rmesi \u00f6nemlidir. Bu yakla\u015f\u0131m, A\/B testlerinizin \u015feffaf ve Google'\u0131n y\u00f6nergelerine uygun kalmas\u0131n\u0131 sa\u011flayarak SEO \u00e7al\u0131\u015fmalar\u0131n\u0131z\u0131n b\u00fct\u00fcnl\u00fc\u011f\u00fcn\u00fc korur.<\/p><p class=\"translation-block\"><span style=\"text-decoration: underline\"><strong>2. 302 y\u00f6nlendirmelerinin kullan\u0131m\u0131:<\/strong><\/span> Orijinal URL'den test URL'sine y\u00f6nlendirme gerektiren A\/B testleri i\u00e7in 301 y\u00f6nlendirmeleri yerine 302 y\u00f6nlendirmelerinin kullan\u0131lmas\u0131 tercih edilir. 302, y\u00f6nlendirmenin yaln\u0131zca ge\u00e7ici oldu\u011funu g\u00f6sterir ve orijinal URL'nin arama motoru dizininde kalmas\u0131n\u0131 sa\u011flar.<\/p><p class=\"translation-block\"><span style=\"text-decoration: underline\"><strong>3. rel=\"canonical\" \u00f6zniteli\u011finin kullan\u0131m\u0131:<\/strong><\/span> Arama motorlar\u0131 i\u00e7in kar\u0131\u015f\u0131kl\u0131\u011f\u0131 \u00f6nlemek ve hangi sayfan\u0131n ana i\u00e7erik olarak kabul edilmesi gerekti\u011fini belirtmek i\u00e7in, orijinal sayfaya ba\u011flant\u0131 veren t\u00fcm test URL'lerinde rel=\"canonical\" \u00f6zniteli\u011fi kullan\u0131lmal\u0131d\u0131r. Ancak bu yaln\u0131zca b\u00f6l\u00fcnm\u00fc\u015f URL testleri i\u00e7in ge\u00e7erlidir.<\/p><p class=\"translation-block\">Bu <a href=\"https:\/\/developers.google.com\/search\/blog\/2012\/08\/website-testing-google-search?hl=de&amp;ref_id=conversion-stash\" target=\"_blank\" rel=\"noopener\">y\u00f6nergeleri<\/a> takip ederek, A\/B testlerinizin SEO \u00e7abalar\u0131n\u0131z\u0131 baltalamak yerine tamamlamas\u0131n\u0131 sa\u011flayabilirsiniz. Arama motoru s\u0131ralamalar\u0131n\u0131z\u0131 tehlikeye atmadan A\/B testlerinden tam olarak faydalanmak \u00e7ok \u00f6nemlidir.<\/p><\/div>\n\t\t\t\t\t<\/div><div class=\"eael-accordion-list\">\n\t\t\t\t\t<div id=\"worauf-sollte-man-bei-einer-ab-testing-plattform-achten\" class=\"elementor-tab-title eael-accordion-header\" tabindex=\"0\" data-tab=\"5\" aria-controls=\"elementor-tab-content-5125\"><span class=\"eael-advanced-accordion-icon-closed\"><i aria-hidden=\"true\" class=\"fa-accordion-icon fas fa-plus\"><\/i><\/span><span class=\"eael-advanced-accordion-icon-opened\"><i aria-hidden=\"true\" class=\"fa-accordion-icon fas fa-minus\"><\/i><\/span><span class=\"eael-accordion-tab-title\">Bir A\/B test platformunda nelere dikkat etmelisiniz?<\/span><\/div><div id=\"elementor-tab-content-5125\" class=\"eael-accordion-content clearfix\" data-tab=\"5\" aria-labelledby=\"worauf-sollte-man-bei-einer-ab-testing-plattform-achten\"><p>Bir A\/B test platformu se\u00e7erken kullan\u0131c\u0131 dostu olmas\u0131na, di\u011fer ara\u00e7larla entegrasyonuna ve veri analizi t\u00fcr\u00fcne dikkat etmelisiniz.<\/p><p>\u0130yi bir platform, veri bilimcisi olman\u0131za gerek kalmadan testleri kolayca olu\u015fturman\u0131za, y\u00f6netmenize ve analiz etmenize olanak tan\u0131yacakt\u0131r. Ayr\u0131ca mevcut teknoloji y\u0131\u011f\u0131n\u0131n\u0131zla sorunsuz bir \u015fekilde entegre oldu\u011fundan emin olun.<\/p><p>Y\u00fcksek kaliteli platformlar pahal\u0131 olabilir, bu nedenle paran\u0131n kar\u015f\u0131l\u0131\u011f\u0131n\u0131 bulmak \u00f6nemlidir.<\/p><p class=\"translation-block\">Platformumuz <a href=\"https:\/\/varify.io\/tr\/\" target=\"_self\">Varify.io\u00ae<\/a> sadece yukar\u0131daki kriterleri m\u00fckemmel bir \u015fekilde yerine getirmekle kalmayan, ayn\u0131 zamanda maliyetler a\u00e7\u0131s\u0131ndan da verimli olan kapsaml\u0131 bir \u00e7\u00f6z\u00fcm sunmaktad\u0131r. Artan trafikle bile, trafik sabit oran\u0131m\u0131z nedeniyle fiyatlar artmaz.<\/p><p><a href=\"https:\/\/varify.io\/tr\/fonksiyonlar\/\">A\/B test platformumuzun i\u015flevleri hakk\u0131nda daha fazla bilgiyi burada bulabilirsiniz!<\/a><\/p><\/div>\n\t\t\t\t\t<\/div><div class=\"eael-accordion-list\">\n\t\t\t\t\t<div id=\"wie-kann-ab-testing-von-unterschiedlichen-teams-genutzt-werden\" class=\"elementor-tab-title eael-accordion-header\" tabindex=\"0\" data-tab=\"6\" aria-controls=\"elementor-tab-content-5126\"><span class=\"eael-advanced-accordion-icon-closed\"><i aria-hidden=\"true\" class=\"fa-accordion-icon fas fa-plus\"><\/i><\/span><span class=\"eael-advanced-accordion-icon-opened\"><i aria-hidden=\"true\" class=\"fa-accordion-icon fas fa-minus\"><\/i><\/span><span class=\"eael-accordion-tab-title\">A\/B testi farkl\u0131 ekipler taraf\u0131ndan nas\u0131l kullan\u0131labilir?<\/span><\/div><div id=\"elementor-tab-content-5126\" class=\"eael-accordion-content clearfix\" data-tab=\"6\" aria-labelledby=\"wie-kann-ab-testing-von-unterschiedlichen-teams-genutzt-werden\"><p>A\/B testi sadece online pazarlamac\u0131lar i\u00e7in de\u011fildir...<\/p><p>\u00dcr\u00fcn ekipleri \u00f6zellikleri iyile\u015ftirmek i\u00e7in, geli\u015ftirme ekipleri kullan\u0131labilirli\u011fi art\u0131rmak i\u00e7in ve i\u00e7erik ekipleri kopyalar\u0131n\u0131n etkisini \u00f6l\u00e7mek i\u00e7in bunu kullanabilir.<\/p><p>\u00d6nemli olan, her ekibin kendi hipotezlerini form\u00fcle etmesi ve hedeflerine uygun testler ger\u00e7ekle\u015ftirmesidir. Bu, A\/B testini departman s\u0131n\u0131rlar\u0131 \u00f6tesinde de\u011fer yaratan \u00e7ok y\u00f6nl\u00fc bir ara\u00e7 haline getirir.<\/p><\/div>\n\t\t\t\t\t<\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-75bb4ee e-flex e-con-boxed e-con e-parent\" data-id=\"75bb4ee\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0ed8225 elementor-widget elementor-widget-heading\" data-id=\"0ed8225\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">A\/B testi ve d\u00f6n\u00fc\u015f\u00fcm optimizasyonu i\u00e7in en iyi uzmanlar<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8bf8d9e elementor-widget elementor-widget-text-editor\" data-id=\"8bf8d9e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u0130lham al\u0131n, a\u011f kurun, \u00f6\u011frenin. Bu ki\u015filer A\/B testi ve d\u00f6n\u00fc\u015f\u00fcm optimizasyonu alan\u0131n\u0131 \u015fekillendiriyor.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-206042d e-flex e-con-boxed e-con e-parent\" data-id=\"206042d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-1577f7b e-con-full e-flex e-con e-child\" data-id=\"1577f7b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f7a4678 elementor-widget elementor-widget-text-editor\" data-id=\"f7a4678\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Ronny Kohavi<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f6eccbb elementor-align-center elementor-widget elementor-widget-button\" data-id=\"f6eccbb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.linkedin.com\/in\/ronnyk\/\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-linkedin\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Linkedin profili<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dd5be67 elementor-widget elementor-widget-text-editor\" data-id=\"dd5be67\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>D\u00fcnya \u00e7ap\u0131nda tan\u0131nan deney ve A\/B testi uzman\u0131. Microsoft, Airbnb ve Amazon'da analitik ve deney ekiplerine liderlik etti. Trustworthy Online Controlled Experiments kitab\u0131n\u0131n ortak yazar\u0131.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-aa3f310 e-con-full e-flex e-con e-child\" data-id=\"aa3f310\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2ecedae elementor-widget elementor-widget-text-editor\" data-id=\"2ecedae\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Dan Siroker<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c4c4143 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"c4c4143\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.linkedin.com\/in\/dsiroker\/\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-linkedin\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Linkedin profili<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f60e90e elementor-widget elementor-widget-text-editor\" data-id=\"f60e90e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A\/B testi ve ki\u015fiselle\u015ftirme i\u00e7in \u00f6nde gelen ara\u00e7lardan biri olan Optimizely'nin kurucu orta\u011f\u0131. Testi h\u0131zl\u0131 ve eri\u015filebilir hale getirme arzusuyla motive oldu - bug\u00fcn Limitless AI CEO'su.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-0e43f67 e-con-full e-flex e-con e-child\" data-id=\"0e43f67\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cee8600 elementor-widget elementor-widget-text-editor\" data-id=\"cee8600\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Peep Laja<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7a3b8fe elementor-align-center elementor-widget elementor-widget-button\" data-id=\"7a3b8fe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.linkedin.com\/in\/peeplaja\/\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-linkedin\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Linkedin profili<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-46e7f30 elementor-widget elementor-widget-text-editor\" data-id=\"46e7f30\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"translation-block\"><a href=\"https:\/\/cxl.com\/?ref_id=conversion-stash&amp;sub_id=undefined\" target=\"_self\">CXL.com<\/a>, Speero &amp; Wynter'\u0131n kurucusu. Tan\u0131nm\u0131\u015f A\/B Testi ve CRO d\u00fc\u015f\u00fcnce lideri, haftal\u0131k ara\u015ft\u0131rma i\u00e7g\u00f6r\u00fcleri yay\u0131nl\u0131yor ve B2B stratejileri \u00fczerine \"How to Win\" podcast'ini y\u00f6netiyor.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-71eb689 e-con-full e-flex e-con e-child\" data-id=\"71eb689\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fcf9ffe elementor-widget elementor-widget-text-editor\" data-id=\"fcf9ffe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Talia Wolf<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-53e0cd8 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"53e0cd8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.linkedin.com\/in\/taliagw\/\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-linkedin\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Linkedin profili<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6cab89c elementor-widget elementor-widget-text-editor\" data-id=\"6cab89c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Duygusal hedefleme ve d\u00f6n\u00fc\u015f\u00fcm stratejileri konusunda uzmanla\u015fm\u0131\u015f bir ajans olan GetUplift'in kurucusu. Markalar\u0131n 10 y\u0131l\u0131 a\u015fk\u0131n s\u00fcredir b\u00fcy\u00fcmesine yard\u0131mc\u0131 olan Duygusal Hedefleme \u00c7er\u00e7evesi'nin geli\u015ftiricisi.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-c82faf1 e-flex e-con-boxed e-con e-parent\" data-id=\"c82faf1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-000ea4e e-con-full e-flex e-con e-child\" data-id=\"000ea4e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7477f37 elementor-widget elementor-widget-text-editor\" data-id=\"7477f37\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Thomas Kraus<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bae5654 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"bae5654\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.linkedin.com\/in\/conversionexperte\/\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-linkedin\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Linkedin profili<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a75fe3 elementor-widget elementor-widget-text-editor\" data-id=\"6a75fe3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Varify.io\u00ae'nun kurucu orta\u011f\u0131 ve uzun s\u00fcredir d\u00f6n\u00fc\u015f\u00fcm uzman\u0131. Dijital temas noktalar\u0131 i\u00e7in \u00f6zelle\u015ftirilmi\u015f optimizasyon stratejileri geli\u015ftirir ve \u015firketleri veriye dayal\u0131 kararlar\u0131 uygulamaya koyma konusunda destekler.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-24c12fe e-con-full e-flex e-con e-child\" data-id=\"24c12fe\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-00d4f53 elementor-widget elementor-widget-text-editor\" data-id=\"00d4f53\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Steffen Schulz<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a0a682e elementor-align-center elementor-widget elementor-widget-button\" data-id=\"a0a682e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.linkedin.com\/in\/conversion-specialist\/\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-linkedin\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Linkedin profili<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d4664de elementor-widget elementor-widget-text-editor\" data-id=\"d4664de\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Varify.io\u00ae'nun kurucu orta\u011f\u0131, A\/B testini her \u00f6l\u00e7ekteki \u015firket i\u00e7in uygun fiyatl\u0131 ve eri\u015filebilir hale getiren bir SaaS \u00fcr\u00fcn\u00fc geli\u015ftiriyor. D\u00f6n\u00fc\u015f\u00fcm optimizasyonu alan\u0131ndaki derin uzmanl\u0131\u011f\u0131n\u0131 veri odakl\u0131 testleri demokratikle\u015ftirme hedefiyle birle\u015ftiriyor.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-5a8c205 e-con-full e-flex e-con e-child\" data-id=\"5a8c205\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-694b732 elementor-widget elementor-widget-text-editor\" data-id=\"694b732\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Andr\u00e9 Morys<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-497409a elementor-align-center elementor-widget elementor-widget-button\" data-id=\"497409a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.linkedin.com\/in\/andre-morys\/\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-linkedin\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Linkedin profili<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f30dfd8 elementor-widget elementor-widget-text-editor\" data-id=\"f30dfd8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>KonversionsKRAFT'\u0131n kurucusu ve d\u00f6n\u00fc\u015f\u00fcm optimizasyonu alan\u0131nda \u00f6nc\u00fc. Kendi d\u00f6n\u00fc\u015f\u00fcm \u00e7er\u00e7evesini geli\u015ftirdi, D\u00f6n\u00fc\u015f\u00fcm Optimizasyonu kitab\u0131n\u0131 yay\u0131nlad\u0131. Growth Marketing Summit'in organizat\u00f6r\u00fc.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-05d8577 e-con-full e-flex e-con e-child\" data-id=\"05d8577\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-85bce59 elementor-widget elementor-widget-text-editor\" data-id=\"85bce59\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Karl Gilis<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-374bc2d elementor-align-center elementor-widget elementor-widget-button\" data-id=\"374bc2d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-linkedin\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Linkedin profili<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ddd772b elementor-widget elementor-widget-text-editor\" data-id=\"ddd772b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Kullan\u0131labilirlik ve d\u00f6n\u00fc\u015f\u00fcm optimizasyonu i\u00e7in Bel\u00e7ikal\u0131 bir ajans olan AGConsult'\u0131n kurucu orta\u011f\u0131. PPC Hero taraf\u0131ndan d\u00fcnya \u00e7ap\u0131nda en iyi 3 d\u00f6n\u00fc\u015f\u00fcm uzman\u0131ndan biri olarak listelenmi\u015f ve uluslararas\u0131 alanda konu\u015fmac\u0131 olarak tan\u0131nm\u0131\u015ft\u0131r.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-142da4c e-flex e-con-boxed e-con e-parent\" data-id=\"142da4c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-23ee438 elementor-widget elementor-widget-heading\" data-id=\"23ee438\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">A\/B testi hakk\u0131nda daha fazla makale\n\n\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bedb491 elementor-widget elementor-widget-text-editor\" data-id=\"bedb491\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"translation-block\"><a href=\"https:\/\/varify.io\/tr\/blog\/kullanici-testi\/\" target=\"_self\">- Kullan\u0131c\u0131 Testi: Y\u00f6ntemler, S\u00fcre\u00e7ler ve Metrikler<\/a><br>Ger\u00e7ek kullan\u0131c\u0131 geri bildirimlerinin hedefli kullan\u0131c\u0131 testi yoluyla nas\u0131l daha iyi kararlara yol a\u00e7t\u0131\u011f\u0131n\u0131 ke\u015ffedin.<\/p><p class=\"translation-block\"><a href=\"https:\/\/varify.io\/tr\/blog\/konfidenz\/\" target=\"_self\">- A\/B testlerinde g\u00fcven aral\u0131\u011f\u0131 hakk\u0131nda her \u015fey<\/a><br>A\u00e7\u0131k\u00e7a a\u00e7\u0131klanm\u0131\u015ft\u0131r: A\/B testleri ba\u011flam\u0131nda g\u00fcven aral\u0131\u011f\u0131 ve g\u00fcven d\u00fczeyi.<\/p><p class=\"translation-block\"><a href=\"https:\/\/varify.io\/tr\/blog\/aa-testi\/\" target=\"_self\">- A\/A testleri a\u00e7\u0131kland\u0131: G\u00fcvenilir veriler i\u00e7in do\u011frulama<\/a><br>Test kurulumunuzu do\u011frulamak ve veri kalitesini sa\u011flamak i\u00e7in A\/A testleri neden \u00f6nemlidir?<\/p><p class=\"translation-block\"><a href=\"https:\/\/varify.io\/tr\/blog\/cok-degiskenli-testler\/\" target=\"_self\">- \u00c7ok de\u011fi\u015fkenli testlerle etkili optimizasyon<\/a><br>En iyi kombinasyonu belirlemek i\u00e7in birden fazla \u00f6\u011feyi ayn\u0131 anda nas\u0131l test edece\u011finizi \u00f6\u011frenin.<\/p><p class=\"translation-block\"><a href=\"https:\/\/varify.io\/tr\/blog\/ab-test-hatasi\/\" target=\"_self\">- A\/B testinde ka\u00e7\u0131nman\u0131z gereken 10 k\u0131rm\u0131z\u0131 bayrak<\/a><br>A\/B testinde en s\u0131k yap\u0131lan hatalar ve bunlardan nas\u0131l ka\u00e7\u0131n\u0131laca\u011f\u0131.<\/p><p class=\"translation-block\"><a href=\"https:\/\/varify.io\/tr\/blog\/big-query-ab-testi\/\" target=\"_self\">- Big Query A\/B Testi<\/a><br>BigQuery ve Varify.io ile A\/B testleri veri d\u00fczeyinde nas\u0131l verimli bir \u015fekilde analiz edilir.<\/p><p class=\"translation-block\"><a href=\"https:\/\/varify.io\/tr\/blog\/sunucu-tarafi-takibi\/\" target=\"_self\">- GTM ve GA4 ile sunucu taraf\u0131 izleme<\/a><br>Google Tag Manager ve GA4 ile sunucu taraf\u0131 izleme sayesinde verileriniz \u00fczerinde daha fazla kontrol.<\/p><p class=\"translation-block\"><a href=\"https:\/\/varify.io\/tr\/blog\/shopify-a-b-testi\/\" target=\"_self\">- Shopify i\u00e7in A\/B Testi: Bilmeniz gereken her \u015fey<\/a><br>Shopify ma\u011fazalar\u0131nda ba\u015far\u0131l\u0131 A\/B testi i\u00e7in ak\u0131ll\u0131 stratejiler ve teknik ipu\u00e7lar\u0131.<\/p><p class=\"translation-block\"><a href=\"https:\/\/varify.io\/tr\/blog\/boeluenmues-test\/\" target=\"_self\">- B\u00f6l\u00fcnm\u00fc\u015f testler basit\u00e7e a\u00e7\u0131kland\u0131: tan\u0131m, uygulama, uygulama<\/a><br>B\u00f6l\u00fcnm\u00fc\u015f testler nas\u0131l \u00e7al\u0131\u015f\u0131r ve \u00f6zellikle nas\u0131l kullan\u0131l\u0131r?<\/p><p class=\"translation-block\"><a href=\"https:\/\/varify.io\/tr\/blog\/wordpress-ab-testi\/\" target=\"_self\">- WordPress A\/B testi<\/a><br>A\/B testini WordPress web sitenize nas\u0131l etkili bir \u015fekilde entegre edebilirsiniz?<\/p><p class=\"translation-block\"><a href=\"https:\/\/varify.io\/tr\/blog\/shopify-themes-ab-testing\/\" target=\"_self\">- Shopify Temalar\u0131 A\/B Testi<\/a><br>Daha iyi d\u00f6n\u00fc\u015f\u00fcm oranlar\u0131 i\u00e7in hedefli A\/B testi yoluyla Shopify temalar\u0131n\u0131n optimizasyonu.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Bir zamanlar bir \u015firket \u015fu zorlukla kar\u015f\u0131 kar\u015f\u0131yayd\u0131: web sitesini geli\u015ftirmek ve kullan\u0131c\u0131 deneyimini optimize etmek...<\/p>","protected":false},"author":2,"featured_media":31178,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[12,103],"tags":[],"class_list":["post-21518","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-blog-a-b-testing"],"_links":{"self":[{"href":"https:\/\/varify.io\/tr\/wp-json\/wp\/v2\/posts\/21518","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/varify.io\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/varify.io\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/varify.io\/tr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/varify.io\/tr\/wp-json\/wp\/v2\/comments?post=21518"}],"version-history":[{"count":153,"href":"https:\/\/varify.io\/tr\/wp-json\/wp\/v2\/posts\/21518\/revisions"}],"predecessor-version":[{"id":45066,"href":"https:\/\/varify.io\/tr\/wp-json\/wp\/v2\/posts\/21518\/revisions\/45066"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/varify.io\/tr\/wp-json\/wp\/v2\/media\/31178"}],"wp:attachment":[{"href":"https:\/\/varify.io\/tr\/wp-json\/wp\/v2\/media?parent=21518"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/varify.io\/tr\/wp-json\/wp\/v2\/categories?post=21518"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/varify.io\/tr\/wp-json\/wp\/v2\/tags?post=21518"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}