Forcing the variant to be played

By entering the Varify-Force URL parameter, the group can be assigned to any variant.

Deactivate tracking for individual experiments

Tracking can now be deactivated for individual experiments so that tracking requests can be saved. 

Breadcrumb Selector

With the help of the breadcrumb selector, elements below or above can be easily selected.

Move Elements

Change the arrangement of the elements within a container by swapping them.

Add HTML

With the "Add HTML" function, new content can easily be added anywhere on the website. Our user documentation contains ready-made templates that you are welcome to use.

Improved evaluation of split URL tests (redirects)

Split URL tests can now be evaluated just as easily as all other A/B tests. It is no longer necessary to carry out the evaluation via the page location.

Anti Flicker Script

Varify.io now provides an Anti Flicker Script. With the Anti Flicker Script you will no longer see any flickering on the page.

Duplication & renaming of new variants

Duplicates of existing variants can now be created. In addition, variants can now be renamed.

User-defined selector

Changes using the visual editor can now also be applied to user-defined selectors. 

Snowplow Integration

This integration connects Varify.io® with Snowplow so that the data from the experiments can be used there.

Multi-variation per experiment

This extension enables the creation of unlimited variations within a single experiment.

Quality assurance with Chrome Extension

With the Chrome extension from Varify.io, quality assurance can be carried out quickly and easily.

Matomo integration

This integration connects Varify.io® with Matomo so that the data from the experiments can be used there.

Varify.io® Extension

Due to policy changes at Google, it is now necessary to insert scripts directly instead of using the account ID as before.

Significance calculator V 1.0

For the significance test of the A/B tests, we have provided the first version of the significance calculator.

Quality assurance

For testing, the addresses localhost and *.shopifypreview.com and are now accessible in the varify.io editor.

Start and Pause Button

Start or pause A/B tests with a simple mouse click and quickly check the status - live or paused - with our new indicator!

Step-by-step tutorials

For the implementation of the platform and tracking, we have created simple step-by-step tutorials to supplement the documentation.

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