Your website is attracting visitors, but you have the feeling that it could convert even more? Whether it's sales, leads or inquiries - there's always room for improvement. But which strategies really work to increase your conversion rate?
Ideally, you should ask those who are experts in this field. This is where the best CRO agencies in Germany come into play!
In this overview, we present not only classic CRO specialists, but also Shopify professionals and Google Ads experts who will take your business to the next level.
From targeted A/B testing about clever UX design to data-driven campaigns - here you will find the right partners to maximize your conversion rate.
Ready to increase your sales? Then let's get started!
Table of contents
Why a CRO agency increases your success
Sometimes the right impulse decides whether a visitor to your website just drops by or becomes a customer. A good CRO agency knows how to target this impulse. Instead of relying on assumptions, they precisely analyze user behavior and identify the weak points that prevent potential customers from closing the deal. Using data-driven methods such as A/B tests, optimized user guidance and conversion-focused design, they ensure that your visitors are seamlessly guided to the desired conclusion.
The advantage of a specialized agency lies in its experience and its clear view from the outside. While internal teams are often operationally blind or juggle other tasks, a CRO agency brings fresh perspectives and tried-and-tested strategies. This makes sales processes more efficient, optimizes user experiences and ultimately generates more sales or leads - without spending additional budget on more traffic.
A good CRO agency will help you to exploit the full potential of your existing visitors and be more successful in the long term.
The top CRO agencies 2024
Find out which agency best suits your goals! We have selected the best providers who will turn your visitors into convinced customers and give your business a noticeable boost. Whether classic conversion optimization, specialized Shopify solutions or Google Ads experts: Here you will find the right partner for your needs.
The following agencies are listed in alphabetical order and do not represent an explicit ranking.
Accelerated sees itself as a strategic partner for e-commerce companies that maximize their conversion rate and optimize their user experience. With an agile and flexible approach, the agency combines in-depth user research, data-driven A/B testing and innovative design to achieve measurable results.
Thanks to its adaptable processes, Accelerated is particularly suitable for fast-growing companies that need to adapt dynamically to market changes. In addition to comprehensive agency services, Accelerated offers its own software solution for data visualization, which facilitates and accelerates data-driven decisions.
Focus of the services:
- User research for in-depth customer analyses
- A/B testing and multivariate tests
- Innovative design for a better user experience
- Data visualization tool for optimizing decision-making processes
- Redesign of landing pages for optimal performance
- Development of effective offers and upsell funnels
Highlights:
Since it was founded, Accelerated has more than 200 CRO projects successfully implemented and managed a total turnover under management of over 1.4 billion US dollars. These include companies such as ESN, The Oodie and Huel. According to their own statements, companies that work with the agency often see an increase in conversion of 15-30 % within a few months.
Through their agile workflow Accelerated reacts quickly to new challenges and market changes - perfect for dynamic D2C brands.
Benefit from the ideal combination of Varify.io® technologies and agency expertise.
Cogniteer. is the agency for companies that optimize their conversion rate and user experience (UX) through psychologically sound strategies. Under the leadership of Fabian Hans, an expert in business psychology, Cogniteer relies on data-driven user research, A/B testing and strategic consulting to achieve targeted and measurable results.
Thanks to an agile and iterative process approach, Cogniteer is particularly suitable for companies that want to continuously improve their digital presence. By applying behavioural psychology principles, in-depth customer analyses are combined with effective optimization measures.
Focus of the services:
- Psychological user research to identify user needs and motives
- A/B testing for data-based optimization of websites
- Strategic consulting for digital transformation and in-house optimization teams
- UX design for user-friendly and high-performance interfaces
- Workshops and training courses to impart CRO and UX expertise
Highlights:
For more than a decade Cogniteer companies to increase their conversion rate through psychologically sound strategies. This includes clients such as Comparison.org, ContentSquare, Vermietet.de from ImmoScout24 or Flightright.
A particular focus is on the development of In-house CRO teamsto make companies independent of external service providers in the long term. In addition, Cogniteer offers practical Workshops and Training coursesto equip internal teams with the necessary know-how for successful optimization.
Benefit from the ideal combination of Varify.io® technologies and agency expertise.
ConversionBoosting
Location: Ludwigshafen on the Rhine
Website: conversionboosting.com
Founder: Julian Kleinknecht, Philipp Ronicke
ConversionBoosting supports companies in maximizing their conversion performance and making data-based decisions. The agency relies on a Clear strategy: Through a mixture of precise web analysistargeted A/B testing and well-founded UX concept customized solutions are developed that guarantee sustainable success.
The focus is not only on optimization measures, but also on empowering in-house teams to implement them independently through the combination of practical advice and Comprehensive further training.
Focus of the services:
- A/B testing to improve landing pages and online stores
- Web analysis & tracking with tools such as Google Analytics 4 and Piwik PRO
- Conception and UX optimization for better user guidance
- Certifications and training for sustainable CRO expertise
Highlights:
With over 10 years of experience ConversionBoosting has helped numerous companies such as SOS Children's Villages, BERNINA International AG and eRecht24 successfully assisted with conversion optimization. The agency stands out through its practice-oriented approach Instead of standard solutions, the focus is on individual strategies that are specifically tailored to the customer's needs.
A particular added value lies in the Combination of consulting and training. ConversionBoosting imparts knowledge not only in projects, but also through Certifications and trainingto strengthen internal teams. This ensures that companies benefit from optimized processes in the long term and can implement CRO measures independently.
Benefit from the ideal combination of Varify.io® technologies and agency expertise.
Eshop Guide
Locations: Bochum, Berlin, Hanover
Website: eshop-guide.com
Founder: Oliver Schönbett, Dave Crowder, Patrick Rosenblatt
Eshop Guide is a special exception in this overview: it is not a classic CRO agency, but a Shopify agency. But this is precisely where the key to higher conversion rates lies. A technically outdated or poorly designed online store can deter potential customers. Eshop Guide ensures that online stores look good, work well and sell efficiently.
With an experienced team of over 45 e-commerce specialists, Eshop Guide creates and modernizes online stores, migrates existing platforms to Shopify and ensures an optimized user experience. Instead of just making selective optimizations, the agency focuses on a holistic improvement of the store - from technical performance to clear user guidance.
Focus of the services:
- Shopify store creation for individual, high-performance e-commerce solutions
- Store relaunch for better loading times and enhanced functions with Shopify Online Store 2.0
- Migration to Shopify for a more efficient platform that often leads to higher conversion rates
- UX optimization for a seamless and convincing customer journey
Highlights:
Eshop Guide customers benefit from visible successes: After a migration to Shopify TITUS one Increase in the conversion rate by 31% while AniForte conversions by an impressive 50% increased. A particular advantage of Eshop Guide is the holistic approach.
The agency combines technical know-how with a strong focus on user-friendliness and performance. Through the integration of Shopify Online Store 2.0 companies benefit from modern functions and a more flexible store design that sustainably increases sales.
Benefit from the ideal combination of Varify.io® technologies and agency expertise.
Peaks & Pies
Location: Hamburg
Website: peaksandpies.com
Founder: Sagiev Busch, Jörg Tillmann, Daniel Boekhoff, Jan Neutard
Peaks & Pies is one of the leading agencies for conversion optimization, digital analytics and business intelligence. What sets the agency apart is its ability to combine complex data analysis with targeted optimization measures. With an interdisciplinary team of CRO consultants, designers, analysts and data scientists, Peaks & Pies develops customized strategies that are based on sound data and deliver measurable results.
The entire customer journey is analyzed and improved through systematic A/B testing, tailored tracking implementations and the development of business intelligence solutions. This data-driven focus ensures that optimization potential is not only identified, but also consistently implemented.
Focus of the services:
- Conversion optimization through A/B tests, UX analyses and data-based design
- Digital analytics for precise recording and evaluation of user behavior
- Business intelligence for the development of data strategies and dashboards for well-founded decisions
- Personalization of user experiences to increase relevance and boost the conversion rate
- Lead generation infrastructure with optimized landing pages, forms and backend management
Highlights:
Peaks & Pies has worked successfully with renowned companies such as mobile.de, FC Bayern Munich, ARD, OTTO and Tchibo worked together. The agency achieves Significant increases in conversion through data-driven methods and supports many medium-sized and large companies in making well-founded decisions that promote sustainable growth.
The particular strength of Peaks & Pies lies in its holistic approach and the ability to make complex data understandable. Customers benefit not only from optimizations on a technical and strategic level, but also from a partnership and cooperationbased on transparency and sustainable success.
Benefit from the ideal combination of Varify.io® technologies and agency expertise.
Smarketer expands the view of conversion optimization through a unique focus on Google Ads and strategically targeted campaigns. As a leading agency for Google Ads, Smarketer combines its expertise with effective landing page optimization to sustainably increase conversion rates. The focus is on data-driven strategies that make advertising measures more efficient and successful.
With a team of over 250 SEA experts, Smarketer offers a comprehensive range of services in the field of Google Ads. The agency develops individual strategies that are precisely tailored to the respective goals and needs of its clients. By combining precise data analysis and creative concepts, Smarketer ensures maximum performance and measurable success for advertising campaigns.
Focus of the services:
- Google Ads campaigns for search, display and video ads for targeted reach
- Google Shopping strategies to increase conversion rates
- Landing page optimization for better user guidance and higher completion rates
- Internationalization of Google Ads campaigns for different markets
- Tracking and analytics for precise data analysis and continuous optimization
Highlights:
Smarketer has successfully worked with many well-known companies such as Norma, Audible, Garmin worked together. By optimizing Google Ads campaigns and developing conversion-centric landing pages, the agency was able to increase the Conversion rates their customers significantly. One example is the cooperation with Express cuttingin which targeted measures are used to Increase in transactions by 366.5% was achieved.
The particular strength of Smarketer lies in the holistic supportFrom strategic planning to operational implementation and continuous optimization, the agency offers all services from a single source. Campaigns are constantly improved through regular analyses and reports in order to achieve maximum results.
Benefit from the ideal combination of Varify.io® technologies and agency expertise.
