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Blog for better websites and more conversions
Personalization and landing page optimization with Varify.io®.
Expert know how from different industries
Approaches from behavioral psychology
Practical implementation recommendations
Discover article now
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Stand out: the need for a unique selling proposition
Read more "
Blog
Thinking Traps Decoded: How Cognitive Biases Shape Our Lives and Online Marketing
Read more "
Blog
Confidence: From Gut Feelings to Data-Driven Decisions
Read more "
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The Limbic Map - A Tool for Understanding Human Decisions
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Multivariate Testing: Your Guide to Optimized Online Results
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Customer Journey Map: Mastering the Customer Journey - A Comprehensive Guide
Read more "
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Conversion rate in focus: optimization strategies for your online success
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More conversions through keyword insertion on your Google Ads landing page
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Effective A/B testing of Shopify themes with Varify.io®: The ultimate guide
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The Google Optimize Sunset - and what companies should do now
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The authors
Steffen Schulz
Conversion Rate Optimization Expert
steffen@varify.io
Thomas B. Kraus
Conversion Rate Optimization Expert
thomas@varify.io
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