Success Stories
Varify.io® is only so successful because you are. These are your success stories — each one with its hypothesis, the variations and the result it measured.
Variation
E-CommerceGermanySame test, opposite results: How Flatlay images lifted revenue for Peso but not for LFDY
Peso and LFDY tested flatlay vs. model images on their collection pages. Flatlays lifted Peso's revenue per user by 8.3% and cut LFDY's by 10.6%.
All success stories
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Agency partnerHigher Conversion Rate by Removing the Sticky "Add to Cart" Button
Without the sticky shopping cart button, the conversion rate increased by over 5%
+ 5,81%Revenue per UserRead the story → -
Agency partner
More Conversions Through a Redesign of the Search Function
Popular searches, bestsellers, and live results displayed directly in the search bar increased the conversion rate
+ 20,11%Conversion RateRead the story → -
Agency partner
Higher Revenue Per Visitor Through a Data-Driven Scarcity Badge
A Popular Product badge on the product page significantly increased ARPV
+ 40,54%Conversion RateRead the story → -
EAA-compliant optimization without any loss of performance
The accessible version was rolled out as a stable solution without any loss of conversions
Stable PerformanceRead the story → -
Increasing the conversion rate by optimizing the store layout
A grid-based layout and targeted visual cues have improved user guidance.
+18,34%TransactionsRead the story → -
Optimization of subscriptions through a one-click purchase overlay
The trials were increased by a one-click start of the subscription.
+ 55%Trial startsRead the story → -
More sales through strategic preselection of subscription duration
The preset 12-month term showed the lowest price and thus motivated the purchase
+ 7.3%PurchasesRead the story → -
Increase in clicks on the timeline with baby products
By adjusting the timeline from horizontal to vertical, the click rate increased
+ 13,66%Add To CartRead the story → -
Strengthening trust through real user numbers and ratings
Real user numbers and star ratings in the Hero area led to more trust and sales
+ 16%SalesRead the story → -
Agency partnerIncrease conversion through visible volume discounts
The presentation of discounts for large orders increased the conversion
+ 52,38%ConversionsRead the story → -
Increasing the conversion rate with real customer photos on PDPs
The CR was increased by integrating authentic living situations in the view
+ 8%ConversionRead the story → -
Agency partnerIncreasing the conversion rate with a visible "Add to cart" button
The conversion rate increased by 37% by keeping the button visible while scrolling
+ 37.8%ConversionsRead the story → -
Increase in booking intent through previews on the search
A preview of the possible campsites was initially displayed on the search page
+57%ARPURead the story → -
Increased acceptance through extended benefits in the overlay
Bookings were increased by re-emphasizing the benefits of the product
+ 28.5%Addition rateRead the story → -
Increase the booking rate by exchanging images
The urgency was conveyed by presenting a danger scenario
+ 5.9%Addition rateRead the story → -
Increase in the booking rate through prominent images instead of USPs
The conversion increased thanks to a before / after of the window sealing
+ 33.7%Booking rateRead the story →
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Get in contact with us to submit your own success story.