Your next A/B test is only one prompt away.
Describe your next test in plain words — the AI builds the variant and writes the code. No developer, no ticket.
The three things that usually hold teams back
If you didn't pull the trigger last time, it was probably one of these. Here's the straight answer.
“What will it actually cost?”
One flat price. Unlimited traffic, unlimited tests — no usage-based surprises, no overage bills at month-end.
“Is it GDPR-safe?”
Cookieless by default, no consent loss, hosted and built in Germany. Privacy is the architecture, not a bolt-on.
“How much dev work?”
A lightweight snippet in your <head>, then a visual editor your marketers use without a developer. Live in an afternoon.
Trust the leading A/B testing platform developed in Germany
Proof, not promises
"Varify dispenses with its own tracking and makes the price independent of traffic - so we can also serve customers with a lot of traffic and a small budget without sacrificing functionality."
"Varify offers exactly the functions we need for data-driven and GDPR-compliant optimizations - supported by a competent team that is always on hand."
Everything you'd expect from an enterprise tool
At SMB pricing — and your marketers can run it.
Visual editor
Build and change variants without touching code. Marketers ship; developers stay free.
BigQuery & GA4 native
See results inside Varify or pipe raw data to your warehouse. No black box.
Cookieless tracking
Measure every visitor — not only the ones who accept cookies. Full data, zero consent tax.
Unlimited traffic
Flat rate regardless of volume. Scale tests without watching a meter.
Same testing power. A fraction of the price.
Varify vs. traffic-priced enterprise tools.
| Varify | Other enterprise tools | |
|---|---|---|
| Flat, predictable pricing | traffic-based | |
| Cookieless & GDPR-native | add-on | |
| Unlimited traffic | tiered | |
| AI builds the variant + code | partial | |
| Made & hosted in the EU |
Last questions before you start
You describe a change in plain language (or drop a screenshot, HTML, or Figma). The AI writes the variant and the JavaScript and builds the experiment — front-end only, no developer. You still control significance and runtime.
One snippet in your <head>, then build your first test in the visual editor. Most teams are live the same afternoon — no dev sprint required.
Yes. Run Varify in parallel and move tests over at your pace. Onboarding support is included on every plan.
The snippet is lightweight and loads fast — built specifically to avoid the flicker and performance hit heavier tools cause.
Your next test is one prompt away.
Describe it today. See a result this week.
Start free — 3 AI credits3 AI credits included. No credit card. Live in 2 minutes.