Mutual exclusion of experiments

Mutual exclusion of experiments Table of contents In a nutshell The "Mutual Exclusion" feature can be used to prevent the simultaneous delivery of different experiments to one another. How to use mutual exclusions Next to Page targeting and Audience targeting, you will find the "Mutual exclusion" tab. Here you can specify which experiments may not be delivered at the same time as the current experiment. All experiments, [...]

page targeting

Page targeting Table of contents Short & sweet With the help of page targeting, you can determine on which pages of your website an experiment should be displayed. In the settings of your experiment, you will find various options under "Page targeting" to control your experiments based on rules. Correctly configured page targeting is also a prerequisite for [...]

Audience Targeting

Audience targeting Table of contents In a nutshell With audience targeting, you define which target group should be part of your experiment. For example, you can target only users who visit your website from a specific source or you can target only mobile, tablet or desktop users. The use cases are almost limitless. Audience targeting can be used with the help of [...]