Blog for better websites and more conversions
Personalization and landing page optimization with Varify.io®.
- Expert know how from different industries
- Approaches from behavioral psychology
- Practical implementation recommendations
A/B testing is the most powerful tool for optimizing the conversion rate and making data-based decisions. However, even small errors can distort the results and lead to ...
Have you ever heard of A/A tests? They are less well known, but very important! An A/A test is an important step before A/B testing, as it ensures that ...
Your website is attracting visitors, but you have the feeling that more could convert? Whether it's sales, leads or inquiries - there are ...
The field of neuromarketing is fascinating because it combines neuroscience and marketing. It is based on the realization that our decisions and preferences...
