Troubleshooting - GA4 Audience creation

Troubleshooting - GA4 Audience creation Table of Contents Short & sweet If you see the following error message in your Varify.io® dashboard, then the GA4 audiences for your experiment could not be created. The cause is usually very easy to fix. Error: Status update failed. Failed to create GA4 audiences. Please verify your GA4 permissions [...]

GA4 Audience evaluation

Audience-based evaluation in GA4 Table of Contents Short & sweet Audiences can be used as a comparison option for GA4 standard reports. It is also possible to use them to monitor real-time data. You also have the option of creating your own reports, e.g. using our A/B testing report template. Step-by-Step TutorialStart audience-based evaluation in GA4 Tour Creating audience comparisons Before you start [...]

Add HTML

Add HTML Table of contents Short & sweet With the "Add HTML" function, you have the option of adding new code to your website. This function should only be used by experienced users. Application examples Important note: Elements that have been inserted via "Add HTML" cannot be subsequently adapted via the editor. Example: The target URL of an element (button) that [...]

Start an A/A test and check the tracking

Start an A/A test and check the tracking Table of Contents Short & sweet To check your tracking setup in GA4, go to the real-time report and search for the "Abtesting" event. Click on it and check if the parameter "varify_abTestShort" is present. By starting an A/A test. If the event is missing, check the integration of the Varify snippet and the tracking settings. Step-by-Step TutorialCreate A/A test and test tracking Demo [...]

Calculate significance

How Varify calculates significance Table of Contents Short & sweet The article explains how Varify evaluates test results with a frequentist method using one-sided chi-square and t-tests to detect significance more quickly. It also explains why longer run times and few metrics - especially for A/A tests - are important to avoid wrong decisions by chance. Calculation [...]

Troubleshooting

Troubleshooting - Possible causes Table of contents Short & sweet If there are problems in connection with loading the editor, saving variants or tracking variants, this page lists possible causes and describes how they can be solved. 1. editor or preview variants do not load If you are loading your website via [...]

Add JavaScript Reset

Add JavaScript Reset Short & sweet The Add JavaScript Reset function allows you to remove JavaScript code that you have added. This function is especially useful for Single Page Applications (SPAs), if the application does not force a new page load when switching between different pages. Accordingly, JavaScript changes remain visible on the new page, [...].

Start and stop experiments

Starting and pausing experiments In a nutshell You can start your experiments by pressing the "Start experiment" button. You can press this button as soon as a suitable page targeting has been set. Step-by-step tutorialStarting and stopping experiments Starting a tour Creating and starting an experiment As soon as you have created a variant using the Varify.io editor, it is [...]

Responsive Device Switcher

Responsive Device Switcher Short & sweet With Responsive Device Switcher you can make changes to your website responsively. Simply increase or decrease the width of the window and the content of your website will be changed. You can switch between the standard view of your website and the responsive view at any time. Changes made [...]

Audience Targeting

Audience targeting Table of contents In a nutshell With audience targeting, you define which target group should be part of your experiment. For example, you can target only users who visit your website from a specific source or you can target only mobile, tablet or desktop users. The use cases are almost limitless. Audience targeting can be used with the help of [...]