Varify PBX

A/B tests in seconds.
Describe. Generate. Test.

Varify automatically generates test ideas based on your website - or you can describe your experiment in natural language. The AI Assistant creates the variant, writes the code and builds the experiment fully automatically. Without developers, without manual effort.

Video
Prompt Based

Convert landing page to product detail page

A product landing page is promptly transformed into a complete e-commerce PDP with image gallery and buybox.

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Convert landing page to product detail page In this experiment, an existing product landing page was transformed into a classic e-commerce product detail page. Using a prompt and additional product information, the AI Assistant generated a complete image gallery and buybox - without any manual code.
Video
Prompt Based

Simplify the selection of product variants on the product page

From a long list of all cuts and sizes, a selection is made in two steps: first the cut, then the appropriate size.

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Simplify the selection of product variants on the product page In this experiment, the selection of meat product options was restructured. Instead of a confusing list of all available cuts and sizes, the variant built using PBX guides the selection in two steps: first, the customer is asked to select a cut, and only the sizes available for that cut appear below it. This reduces the number of options per step and makes the purchasing decision on the product page much clearer.
Before / After Category page with a filter section built using PBX
Prompt Based

Build a product filter on the category page using PBX

The original page does not offer any filters. With just a few prompts, a complete filter section covering all available vehicles was created.

View example
Build a product filter on the category page using PBX The original page doesn't offer any filtering options; all vehicles are listed one after another without any filters. Using PBX, a complete filter section was created in just a few prompts, allowing you to filter by all vehicles available on the category page. Drag the slider to compare the original and the variant side by side.
Video
Prompt Based

Hero Section: New CTA & dynamic logo carousel

An additional secondary CTA was added and the static logo carousel was replaced by a dynamically rotating version.

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Hero Section: New CTA & dynamic logo carousel In this experiment, two changes to the hero section of the homepage were tested: An additional secondary CTA was added and the static logo carousel was replaced by a dynamically rotating variant. The Varify AI Assistant generated the code from a short prompt description.
Video
Prompt Based

Customize page layout: From 4 columns to 3 columns

The category page will be changed from a 4-column to a 3-column layout in order to emphasize individual products.

View example
Customize page layout: From 4 columns to 3 columns In this experiment, the category page is converted from a 4-column to a 3-column layout. The aim is to make the page appear calmer, to emphasize the individual products more strongly and to improve the perception of the content.
Video
Prompt Based

Add element in a pricing column

A new element is added to a plan column that makes a contained AI feature visible.

View example
Add element in a pricing column In this experiment, a new element is added to a plan column on the pricing page to make an AI feature visible. The Varify AI Assistant creates the element based on a short description and inserts it directly into the page.
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