Optimize user guidance
Curse of Knowledge
Overestimating other people.
How it works
People assume that everyone has the knowledge they need to understand them and can ill-afford to put themselves in the shoes of less informed people.
When to use it
Use the effect if you want to increase orientation and influence how your product is perceived.
Explain your products in a way that a child can understand.
Online examples from practice
Straightforward explanations
Explain your products in a way that a child can understand.
- Make it clear that your product is easy to use.
- Take away your customers' fear of difficulties.
All 80 triggers as a printed card set
For workshops and test planning with your team.