Increase value
Denomination Effect
It is better to pay small amounts more often than all at once.
How it works
People prefer to spend smaller amounts of money more often than to spend the same amount of money all at once.
When to use it
Use the effect if you want to motivate your visitors and increase their willingness to purchase your product.
Online examples from practice
Pricing
Use options for installment payments, subscriptions or other approaches.
- Offer several price models
- Show how much your product costs per day
All 80 triggers as a printed card set
For workshops and test planning with your team.